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Shopify Store Analysis 70 active Meta ads
Casper Sleep logo
US flag

Casper Sleep

casper.com

Get the sleep you've always dreamed of. Casper's award-winning mattresses, sheets & more are quality-crafted and ethically built in the USA. Free shipping & returns!

🔥Popularity: Very High
🚀Ad Activity: Very Active
Data: This Week
1.9M
Monthly traffic
$863
AOV (avg order)
2016
Store founded
-1.7%
Traffic growth

Live Store Preview

Real-time screenshot from casper.com

56.6% bounce
1m 7s avg

Last updated: 10/21/2025

Store Traffic & Revenue

E-commerce Performance Metrics

Real-time Shopify store analytics: monthly traffic, revenue estimates, visitor behavior. Unlock detailed conversion data and profit margins with BrandSearch Premium.

1,860,675
Monthly Store Traffic
Declining
$9.1M - $16.5M
Monthly Revenue
Estimated Range
56.6%
Bounce Rate
Real Data
1m 7s
Avg. Session
Real Data

Get Precise Traffic Data

These are estimated values based on public data. Access exact visitor counts, real bounce rates, detailed geographic breakdowns, and traffic source analysis.

Exact Numbers
Real visitor counts
Traffic Sources
Organic, paid, social breakdown
Geographic Data
Country & city-level insights
Bestselling Products

Winning Products & Bestsellers

Top 6 trending products from this Shopify store. Discover what's driving revenue and customer demand.

The One
#1 Bestseller
7 variants
$749USD

The One

As comfortable as it is affordable. Expertly engineered to solve your sleep needs without breaking the bank, our signature foam mattress features three layers of cradling foam and a responsive yet supportive medium-firm feel sleepers love.

In stock
7 options
View Performance
Original Pillow Double Pack
#2 Bestseller
2 variants
$150USD

Original Pillow Double Pack

Our unique pillow-in-pillow design adapts to you for your best sleep every night. Designed with neck pain in mind, our best-selling pillow features nearly a billion tiny fibers to keep you dreaming in any position.

In stock
2 options
View Performance
Waterproof Mattress Protector
#3 Bestseller
6 variants
$109USD

Waterproof Mattress Protector

Everything proof your mattress. The waterproof design guards your mattress against dirt, spills, and more. Pairs perfectly with your Casper mattress so it feels just like it should.

In stock
6 options
View Performance
Original Pillow
#4 Bestseller
2 variants
$75USD

Original Pillow

Our unique pillow-in-pillow design adapts to you for your best sleep every night. Designed with neck pain in mind, our best-selling pillow features nearly a billion tiny fibers to keep you dreaming in any position.

In stock
2 options
View Performance
Dream
#5 Bestseller
7 variants
$1,495USD

Dream

The perfect balance of comfort and support. Our dream? A hybrid mattress that helps solve tossing and turning. Pairing responsive springs with ergonomic support zones, Dream keeps you aligned and dreaming all night.

In stock
7 options
View Performance
Foundation
#6 Bestseller
6 variants
$299USD

Foundation

The bedrock of great sleep. We reinvented the box spring. Our bed foundation provides excellent support under any Casper mattress and can be assembled in minutes. Need replacement Casper Foundation pins? Shop Foundation Pin

In stock
6 options
View Performance

8 More Winning Products to Discover

Access the complete product catalog with revenue estimates, sales velocity, profit margins, and trending status for every item. See which products drive the most revenue.

Product Revenue
Individual product earnings & AOV
Sales Velocity
Units sold & stock status
Trending Analysis
Identify hot sellers & dropshipping winners
Audience & Traffic Intelligence

Traffic Sources & Audience Demographics

Analyze organic vs paid traffic, top SEO keywords, geographic audience distribution, and user engagement metrics. See where customers come from and how they interact with the store.

Traffic

Last 12 months

1.9M

monthly visits

1M-42.1%
3M+2.8%
6M+47.9%
Nov 20241.5MVISITSDec 20241.6MVISITSJan 20251.4MVISITSFeb 20251.3MVISITSMar 20251.3MVISITSApr 20251.9MVISITSMay 20251.7MVISITSJun 20251.8MVISITSJul 20252.9MVISITSAug 20253.2MVISITSSep 20251.9MVISITS
NovAprSep

Engagement

Pages/Visit2.0
Avg. Time (sec)67s
Bounce Rate56.6%

Traffic Sources Breakdown

(Organic, Paid, Social)
Search53.1%
Direct37.0%
Referrals6.2%
Social2.2%
Paid1.5%
Email0.1%

Top Markets

US flag
United States70.9%
CA flag
Canada3.2%
GB flag
United Kingdom1.2%
NG flag
Nigeria1.0%
DE flag
Germany0.9%

Top SEO Keywords Driving Traffic

#1171K searches
casper
CPC: $4.51$35K
#229K searches
casper mattress
CPC: $4.85$14K
#34K searches
casper pillows
CPC: $0.96$2K
#4155K searches
mattress
CPC: $3.15$1K
#52K searches
caspeer
CPC: $3.11$890
Meta Ads Library

Facebook & Instagram Ad Creatives

Discover 5 winning ad creatives running on Meta platforms (Facebook & Instagram). Analyze their messaging, targeting strategy, and creative angles.

Shop Casper Mattresses
View Full Details
FACEBOOK
Video

Shop Casper Mattresses

Stay cool and comfortable whatever the season with new fall savings on sleep essentials.

Shop Now
Oct 2025View Details
Shop Casper Mattresses
View Full Details
FACEBOOK
Video

Shop Casper Mattresses

Stay cool and comfortable whatever the season with new fall savings on sleep essentials.

Shop Now
Oct 2025View Details
Shop Casper Mattresses
View Full Details
FACEBOOK
Video

Shop Casper Mattresses

Stay cool and comfortable whatever the season with new fall savings on sleep essentials.

Shop Now
Oct 2025View Details
Shop Casper Mattresses
View Full Details
FACEBOOK
Video

Shop Casper Mattresses

Stay cool and comfortable whatever the season with new fall savings on sleep essentials.

Shop Now
Oct 2025View Details
Shop Casper Mattresses
View Full Details
FACEBOOK
Video

Shop Casper Mattresses

Stay cool and comfortable whatever the season with new fall savings on sleep essentials.

Shop Now
Oct 2025View Details

164 More Winning Meta Ads

Access the complete Facebook & Instagram ad library with 169 total creatives. Get ad spend estimates, audience targeting data, creative performance scores, and full ad history timeline.

Meta Ad Spend
Monthly budget & cost estimates
Creative Analysis
Hook, angle & CTA breakdown
Audience Targeting
Demographics & interests data
Shopify Tech Stack

Shopify Apps & Technologies

Complete breakdown of Shopify apps, marketing tools, analytics platforms, and conversion optimization technologies powering this e-commerce store's operations.

Technology Stack

Core Technologies & Infrastructure

Showing 5 technologies3 more available

Cloudflare logo

Cloudflare

Security, reliability and speed everywhere, powered by an intelligent global network.

822.7K+ storesPopular choice
Cloudflare CDN logo

Cloudflare CDN

Protect and accelerate your websites, apps, and teams.

822.4K+ storesPopular choice
Arrive logo

Arrive

Arrive gives you accurate and timely updates on everything you order, across all online retailers.

804K+ storesPopular choice
Apple Pay logo

Apple Pay

Make contactless, secure purchases in stores, in apps, and on the web.

586.7K+ storesPopular choice
Shop Pay logo

Shop Pay

Shop Pay remembers your important details, so you can fill carts, not forms. And everything is encrypted so you can speed safely through checkout.

535.5K+ storesPopular choice
Marketing Stack

Shopify Apps & Marketing Tools

Showing 5 applications3 more available

Yotpo Product Reviews & UGC logo

Yotpo Product Reviews & UGC

Collect and display user-generated content (UGC) such as Ratings & Reviews to showcase social proof.

24.2K+ stores
4.8
by Yotpo
T Lab ‑ AI Language Translate logo

T Lab ‑ AI Language Translate

Translate your store into multiple languages, add currencies to reach new markets and boost sales.

8.6K+ stores
4.9
by Sherpas Design
Attentive: SMS + MMS Marketing logo

Attentive: SMS + MMS Marketing

Attentive's SMS-first platform helps brands engage through two-way, personalized conversations.

7.5K+ stores
4.2
by Attentive
Affirm pay‑over‑time messaging logo

Affirm pay‑over‑time messaging

Reframe prices as budget-friendly options with promotional messaging.

6.5K+ stores
1.6
by Affirm
EG Auto Add to Cart Free Gift logo

EG Auto Add to Cart Free Gift

EasyGift: Free gift with purchase app for auto add to cart automatic gift, BOGO & Buy X Get Y offer

6.4K+ stores
4.9
by 506
Real-Time Store Intelligence

Complete E-commerce Intelligence

Unlock casper.com's complete performance data: revenue estimates, traffic sources breakdown, Meta ads strategy, winning products, Shopify tech stack, and growth metrics. Everything you need to replicate their success.

Declining (-42.1% 90d)
Est. Monthly Revenue
$20,659,428
~$247,913,134/year
Monthly Visits
1.9M
21.0M pageviews
Active Ad Campaigns
70
169 total ads tracked
Product Catalog
193
Avg. price: $863

Traffic Sources

paid referrals1.5%
search53.1%
social2.2%
referrals6.2%
direct37.0%

Engagement Metrics

Bounce Rate56.6%
Pages/Visit2.0
Avg. Duration1 min

Top Markets

US70.9%
CA3.2%
GB1.2%
NG1.0%
DE0.9%

Store Details

LocationNew York
CountryUS
PlatformShopify
ThemeImpact
Store Age8 years
CurrencyUSD

Timeline

Store LaunchedDec 30, 2016
Last UpdatedOct 21, 2025
Ads Last SeenOct 22, 2025

Tech Stack (13)

Affirm pay‑over‑time messagingAttentive: SMS + MMS MarketingBiscuits Customizable BundlesCheckout BlocksT Lab ‑ AI Language TranslateLit Discount Before CheckoutExtend Product ProtectionFairing Post Purchase SurveysEG Auto Add to Cart Free GiftElevar Conversion TrackingMagical Product FeesShoplift ‑ A/B Testing+1 more

Categories

/Home & Garden/Bed & Bath
Unlock Full Access

Get Complete Store Intelligence & Updates

Monitor casper.com's every move: new product launches, winning ad creatives, traffic spikes, pricing changes, and tech stack updates. Never miss a winning strategy. Get instant alerts + full historical data.

Real-Time AlertsInstant notifications
Full AnalyticsTraffic, revenue, ads
Product TrackingInventory & pricing
Similar Stores Discovery

Discover Similar Stores

See how BrandSearch identifies 6 stores similar to Casper Sleep. Our AI analyzes products, audiences, and strategies to find perfect competitors.

beddingcomfort screenshot
Click to see insights
Full brand analytics & data

beddingcomfort

beddingcomfort.nl
Niche:
Home & Garden/Bed & Bath
Monthly traffic
495
Monthly revenue
€4K
Furnishings4Less screenshot
Click to see insights
Full brand analytics & data

Furnishings4Less

furnishings4less.com
Niche:
Home & Garden/Home Furnishings
Monthly traffic
9.1K
Monthly revenue
$81K
Active Meta ads
2
Brook + Wilde Sleep screenshot
Click to see insights
Full brand analytics & data

Brook + Wilde Sleep

brookandwildesleep.myshopify.com
Monthly traffic
998
Monthly revenue
£9K
The Standard Furniture Company screenshot
Click to see insights
Full brand analytics & data

The Standard Furniture Company

thestandardfurniturecompany.co.uk
Niche:
Home & Garden/Home Furnishings/Living Room Furniture
Monthly traffic
556
Monthly revenue
£5K
Dawara Möbel screenshot
Click to see insights
Full brand analytics & data

Dawara Möbel

xn--dawarambel-kcb.de
Niche:
Home & Garden/Bed & Bath,Home & Garden/Home Furnishings
Monthly traffic
10
Monthly revenue
€88.5
Your New Mattress screenshot
Click to see insights
Full brand analytics & data

Your New Mattress

yournewmattress.co.uk
Niche:
Home & Garden/Bed & Bath
Monthly traffic
1.2K
Monthly revenue
£10K

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FAQ

Frequently Asked Questions

Everything you need to know about casper.com

Discover casper.com's complete product catalog with 14 items on BrandSearch. Analyze their winning products, trending items, pricing strategies, product descriptions, and top sellers. See which products drive the most revenue and learn from their product selection strategy to find your own winning products for dropshipping or private label.

casper.com receives approximately 1,860,675 monthly visitors. BrandSearch provides detailed traffic analytics including organic vs paid traffic sources, geographic distribution, bounce rates, session duration, and estimated monthly revenue ranges. Use these performance metrics to benchmark your own e-commerce store and set realistic growth targets.

Yes! BrandSearch reveals casper.com's complete Meta advertising strategy including all Facebook ads, Instagram ads, and ad creatives. Analyze their ad copy, visual hooks, call-to-actions, targeting strategies, and promotional offers. Study their winning ad creatives to inspire your own Facebook and Instagram advertising campaigns and improve your ROAS (Return on Ad Spend).

BrandSearch reveals casper.com's complete technology stack including all Shopify apps, theme, payment processors, email marketing tools, analytics platforms, and conversion optimization apps. See which apps they use for reviews, upsells, abandoned cart recovery, SEO, and social proof. Copy their winning tech stack to build a high-converting e-commerce store without trial and error.

BrandSearch provides full competitive intelligence on casper.com: traffic sources (organic SEO, paid ads, social media, email), top SEO keywords driving traffic, geographic markets, customer demographics, advertising spend estimates, and growth trends. Identify gaps in their product range, find underserved niches, analyze their pricing strategy, and discover opportunities to differentiate your brand. Perfect for competitive analysis and market research.

BrandSearch helps you identify casper.com's business model by analyzing their product catalog, supplier patterns, shipping locations, pricing margins, and product uniqueness. See if they're running a dropshipping operation, selling private label products, or manufacturing their own goods. Learn from their product sourcing and fulfillment strategies to optimize your own e-commerce operations.

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Exact visitor numbers & traffic sources
Complete product performance data
Full ad creatives & spend analysis
Detailed revenue & profit metrics
Similar stores discovery
Export data & custom reports
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