Expert Insights

E-commerce Insights & Strategies

Expert insights, proven strategies, and actionable tips to grow your e-commerce business. Learn from successful entrepreneurs who've built 7-8 figure brands.

5 Reasons Product Research Fails, and What the Data Shows Instead
Store Research
Elena Marchetti
Elena Marchetti

5 Reasons Product Research Fails, and What the Data Shows Instead

Five ways product research goes wrong, each shown against one live beauty brand: 30 products, 983 live ads, and the 197 stores already selling the same thing.

Sep 13, 20269 min read
5 Things the Brandsearch Chrome Extension Tells You About Any Shopify Store
Store Research
Elena Marchetti
Elena Marchetti

5 Things the Brandsearch Chrome Extension Tells You About Any Shopify Store

See the five numbers the free Chrome extension puts on any Shopify store, and what each one looks like once you read it properly on a real brand.

Sep 13, 20269 min read
Storeleads Alternative for Product Hunters
Store Research
Elena Marchetti
Elena Marchetti

Storeleads Alternative for Product Hunters

See what six Shopify stores actually sell the most of, and what they spend to sell it. Bestseller rank, live ad counts and the pages behind them.

Sep 13, 202612 min read
Why Your Meta CPM Spiked, and Who Caused It
Advertising
Sophia Creative at Brandsearch
Sophia Creative at Brandsearch

Why Your Meta CPM Spiked, and Who Caused It

See which advertisers are buying the auction your ads run in. Eight live Meta campaigns, their disclosed spend, and a check you can run in ten minutes.

Sep 13, 202626 min read
SpySales Alternatives for Shopify Stores
Store Research
Elena Marchetti
Elena Marchetti

SpySales Alternatives for Shopify Stores

See what a Shopify sales tracker cannot: ten stores with live revenue, the ad spend behind it, worldwide ad rank, and the pages doing the selling.

Sep 13, 202620 min read
Facebook Ad Examples Still Running Today
Advertising
Elena Marchetti
Elena Marchetti

Facebook Ad Examples Still Running Today

See 16 Facebook ads that were still serving this week, each with its disclosed spend, the people it reached, how long it has run and its worldwide rank.

Sep 12, 202622 min read
20 Email Marketing Examples
Store Research
Elena Marchetti
Elena Marchetti

20 Email Marketing Examples

See 20 ecommerce email programmes as they actually run. Each example is a real archived send with its date, sender and subject, plus the cadence behind it.

Sep 12, 202623 min read
DTC Brands: The Biggest in 17 Categories
Store Research
Elena Marchetti
Elena Marchetti

DTC Brands: The Biggest in 17 Categories

See the biggest DTC brand in 17 categories, ranked by live monthly revenue, with the active ad count and the worldwide ad rank behind each one.

Sep 12, 202625 min read
PiPiADS Review: What 30,000 Credits Buy
Tool Comparison
Elena Marchetti
Elena Marchetti

PiPiADS Review: What 30,000 Credits Buy

See what PiPiADS costs per look. $49 buys 30,000 credits, and opening one ad costs 20 of them. Then six live stores, run on the questions it answers.

Sep 12, 202617 min read
Mushroom Coffee Revenue: What the Top 10 Brands Make a Month
Store Research
Elena Marchetti
Elena Marchetti

Mushroom Coffee Revenue: What the Top 10 Brands Make a Month

See what mushroom coffee brands actually earn. Ten brands ranked by live monthly revenue, with traffic, active ad counts and 30-day movement.

Sep 12, 202612 min read
Ecommerce Landing Page Examples: Where the Ad Money Actually Goes
Advertising
Elena Marchetti
Elena Marchetti

Ecommerce Landing Page Examples: Where the Ad Money Actually Goes

See the 20 ecommerce landing pages with the most ad spend behind them: the real page, how many ads point at it, and what each brand spent.

Sep 12, 202616 min read

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