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Shopify Store Analysis 30 active Meta ads
Hyperlite Mountain Gear logo
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Hyperlite Mountain Gear

hyperlitemountaingear.com

Hyperlite Mountain Gear: lightweight, durable gear for backcountry adventures. Discover backpacks, tents, and accessories designed with advanced materials and rigorous testing done by expert hikers. Shop and discover the optimal balance of weight, durability, and water resistance for “A better backcountry experience"

Popularity: High
📢Ad Activity: Active
Data: This Week
267.7K
Monthly traffic
$204
AOV (avg order)
2018
Store founded
-52.9%
Traffic growth

Live Store Preview

Real-time screenshot from hyperlitemountaingear.com

39.7% bounce
1m 29s avg

Last updated: 10/21/2025

Store Traffic & Revenue

E-commerce Performance Metrics

Real-time Shopify store analytics: monthly traffic, revenue estimates, visitor behavior. Unlock detailed conversion data and profit margins with BrandSearch Premium.

267,715
Monthly Store Traffic
Declining
$1.3M - $2.4M
Monthly Revenue
Estimated Range
39.7%
Bounce Rate
Real Data
1m 29s
Avg. Session
Real Data

Get Precise Traffic Data

These are estimated values based on public data. Access exact visitor counts, real bounce rates, detailed geographic breakdowns, and traffic source analysis.

Exact Numbers
Real visitor counts
Traffic Sources
Organic, paid, social breakdown
Geographic Data
Country & city-level insights
Bestselling Products

Winning Products & Bestsellers

Top 6 trending products from this Shopify store. Discover what's driving revenue and customer demand.

Shoulder Pocket
#1 Bestseller
2 variants
$49USD

Shoulder Pocket

Stay connected and ready for anything with the Shoulder Pocket—the perfect way to keep your essential tools within arm’s reach. Whether it’s your phone, GPS, or even a compact camera to capture the moment, this rugged yet slim accessory keeps everything right where you need it. Designed to seamlessly integrate with our pack’s shoulder strap system (and many others), it offers just the right amount of space for modern devices without adding bulk or restricting movement. Made with Dyneema® Composite Fabrics, it’s built for adventure—so you can stay focused on the journey ahead. Key Features Keep phones, snacks, GPS within reach when you're onn the move. Gatekeeper buckles securely fit most pack daisy chains. Water-resistant zip and Dyneema® mesh design to stand up to the elements.

In stock
2 options
View Performance
Drawstring Stuff Sacks
#2 Bestseller
21 variants
$20USD

Drawstring Stuff Sacks

Streamline your pack system with our insanely light yet tough Drawstring Stuff Sacks. Designed to keep "like" items together with efficiency, these versatile pack accessories make dialing in your gear a breeze. With two fabric options and seven sizes to choose from, you're sure to find the perfect fit for your adventure—whether it’s your first overnight backpacking trip or a thru hike. Pair them with Pods, Roll-Top Stuff Sacks, and a Pillow for a truly optimized packing system! Key Features: Multiple size and fabric options to dial in your pack system. Quick-access and secure closure drawstring with mini cord locks. Dyneema Composite Fabrics keep contents dry and easy to locate.

In stock
21 options
View Performance
Versa
#3 Bestseller
2 variants
$79USD

Versa

The Versa is our modern take on the timeless fanny pack, reimagined for ultimate versatility and ultralight performance. Crafted from durable, waterproof Dyneema® Composite Fabrics DCH50, the spacious main pouch easily holds water bottles, camera gear, snacks, bear spray, maps, and more—keeping everything secure and within easy reach. Don't let the name fool you—the Versa is far more than a waist accessory. Of course, you can wear it around your waist, but also crossbody, under your shoulder, or attach it to your pack on the hip belt, sternum strap, or daisy chains—this highly functional companion adapts to your needs. For added convenience, the front features a zippered pocket for your smartphone and small tools, while the back has a “stash pocket” for quick access to your hip belt or sternum strap buckle. The Versa is designed for those who demand flexibility, practicality, and reliable storage—no matter the adventure. Key Features Made with durable and waterproof Dyneema® Composite Fabric for ultimate protection. Multiple external and internal pockets for organized storage. Adjustable fit waist strap for comfort up to a 52" circumference.

In stock
2 options
View Performance
Roll-Top Stuff Sacks
#4 Bestseller
6 variants
$40USD

Roll-Top Stuff Sacks

Keep your gear dry and protected with an extra barrier against moisture inside your pack. Whether you're trekking through wet climates regularly or just want peace of mind for your essentials, our Roll-Top Stuff Sacks, built with Dyneema® Composite Fabric 1.3 , are a game-changer. Available in six versatile sizes, they’re perfect for everything from food storage to full pack liners. While not traditional dry bags, their roll-top design gets you maximum water resistance without the extra weight. Stay light and stay dry. Key Features Versatile cylindrical design fits any pack setup. Water Resistant with taped seams that keep contents dry (don’t submerge). Secure and reliable roll-top closure with side-release buckles.

In stock
6 options
View Performance
Pods
#5 Bestseller
4 variants
$59USD

Pods

Maximize Space. Optimize Organization. Our Pods bring unmatched organizational ingenuity to the insides of our popular packs. Designed for efficiency, these stackable, ultralight Pods ensure that every cubic inch counts—because in the backcountry, pack discipline is everything. With a clamshell design for quick access and a precision fit that leaves no space unused, Pods help streamline your system for longer, more efficient adventures. Built by hand with 100% waterproof Dyneema® Composite Fabric and a water-resistant zipper, they don’t just organize—they weatherproof your gear. When it comes to pack performance, our Pods mean business. Pack smarter. Go further. Key Features Stackable, space-saving design fills packs efficiently. Made from 100% waterproof Dyneema® with water-resistant zippers. Clamshell design for easy access to gear and visability of contents.

In stock
4 options
View Performance
$59USD

Stuff Sack Pillow

Tired of restless nights in the backcountry? Our Stuff Sack Pillow is your go-to solution. By day, it keeps your gear organized and protected. At night, flip it inside out to reveal the soft fleece top, and it transforms into a comfortable place to rest your head. Practical and packable, it’s the first step toward better sleep on the trail—because while some call a pillow a luxury, we know a good night’s sleep is priceless. Key Features Dual-use stuff sack by day, fleece pillow by night. Warm and soft Polartec® fleece interior for comfort in camp. Water-resistant fabric and zipper for protection from the elements.

In stock
View Performance

9 More Winning Products to Discover

Access the complete product catalog with revenue estimates, sales velocity, profit margins, and trending status for every item. See which products drive the most revenue.

Product Revenue
Individual product earnings & AOV
Sales Velocity
Units sold & stock status
Trending Analysis
Identify hot sellers & dropshipping winners
Audience & Traffic Intelligence

Traffic Sources & Audience Demographics

Analyze organic vs paid traffic, top SEO keywords, geographic audience distribution, and user engagement metrics. See where customers come from and how they interact with the store.

Traffic

Last 12 months

268K

monthly visits

1M-6.0%
3M+16.2%
6M+2.8%
Nov 2024185KVISITSDec 2024245KVISITSJan 2025221KVISITSFeb 2025236KVISITSMar 2025260KVISITSApr 2025241KVISITSMay 2025252KVISITSJun 2025230KVISITSJul 2025286KVISITSAug 2025285KVISITSSep 2025268KVISITS
NovAprSep

Engagement

Pages/Visit3.7
Avg. Time (sec)89s
Bounce Rate39.7%

Traffic Sources Breakdown

(Organic, Paid, Social)
Direct49.6%
Search36.8%
Referrals5.9%
Social4.7%
Paid2.8%
Email0.2%

Top Markets

US flag
United States53.6%
GB flag
United Kingdom6.9%
FR flag
France5.5%
CA flag
Canada4.2%
JP flag
Japan2.5%

Top SEO Keywords Driving Traffic

#17K searches
hyperlite mountain gear
CPC: $1.05$4K
#29K searches
hyperlite
CPC: $1.22$3K
#310K searches
hmg
CPC: $1.04$890
#42K searches
hyperlite backpack
CPC: $0.91$580
#57K searches
hyperlight
CPC: $2.55$540
Meta Ads Library

Facebook & Instagram Ad Creatives

Discover 5 winning ad creatives running on Meta platforms (Facebook & Instagram). Analyze their messaging, targeting strategy, and creative angles.

Point 'Em Toward Any Trail
View Full Details
FACEBOOK
Video

Point 'Em Toward Any Trail

With new, revolutionary Dyneema fabric and updated fit and gear access, the Windrider, Southwest, and Junction are set for the next era of adventures.

Shop Now
Oct 2025View Details
The Greats Just Got Greater
View Full Details
FACEBOOK
Video

The Greats Just Got Greater

With new, revolutionary Dyneema fabric and updated fit and gear access, the Windrider, Southwest, and Junction are set for the next era of adventures.

Shop Now
Oct 2025View Details
They've Gotten Even Better
View Full Details
FACEBOOK
Video

They've Gotten Even Better

With new, revolutionary Dyneema fabric and updated fit and gear access, the Windrider, Southwest, and Junction are set for the next era of adventures.

Shop Now
Oct 2025View Details
Shoulder Pocket
View Full Details
FACEBOOK

Shoulder Pocket

The optimal balance of weight, durability, & water protection. Gear up for a better backcountry experience.

Shop Now
Oct 2025View Details
Prism 40
View Full Details
FACEBOOK

Prism 40

The optimal balance of weight, durability, & water protection. Gear up for a better backcountry experience.

Shop Now
Oct 2025View Details

27 More Winning Meta Ads

Access the complete Facebook & Instagram ad library with 32 total creatives. Get ad spend estimates, audience targeting data, creative performance scores, and full ad history timeline.

Meta Ad Spend
Monthly budget & cost estimates
Creative Analysis
Hook, angle & CTA breakdown
Audience Targeting
Demographics & interests data
Shopify Tech Stack

Shopify Apps & Technologies

Complete breakdown of Shopify apps, marketing tools, analytics platforms, and conversion optimization technologies powering this e-commerce store's operations.

Technology Stack

Core Technologies & Infrastructure

Showing 5 technologies3 more available

Cloudflare logo

Cloudflare

Security, reliability and speed everywhere, powered by an intelligent global network.

822.7K+ storesPopular choice
Cloudflare CDN logo

Cloudflare CDN

Protect and accelerate your websites, apps, and teams.

822.4K+ storesPopular choice
Arrive logo

Arrive

Arrive gives you accurate and timely updates on everything you order, across all online retailers.

804K+ storesPopular choice
Apple Pay logo

Apple Pay

Make contactless, secure purchases in stores, in apps, and on the web.

586.7K+ storesPopular choice
Shop Pay logo

Shop Pay

Shop Pay remembers your important details, so you can fill carts, not forms. And everything is encrypted so you can speed safely through checkout.

535.5K+ storesPopular choice
Marketing Stack

Shopify Apps & Marketing Tools

Showing 5 applications3 more available

Klaviyo: Email Marketing & SMS logo

Klaviyo: Email Marketing & SMS

Grow faster and more efficiently with email, sms, reviews and more. Powered by your customer data.

180.9K+ stores
4.7
by Klaviyo
Product Reviews logo

Product Reviews

Highlight what customers love about your products by adding ratings and reviews to your online store

154K+ stores
3.6
by Shopify
Wishlist Plus logo

Wishlist Plus

Easy to set up Wishlist app that increases conversions. Popular integrations to market your store.

27K+ stores
4.8
by Swym Corporation
Powerful Contact Form Builder logo

Powerful Contact Form Builder

Build your contact us form or custom form without any technical knowledge required

20K+ stores
4.9
by PowerfulForm.com
Swym Back in Stock Alerts logo

Swym Back in Stock Alerts

Send Email/SMS alerts for back in stock products. Create preorder/restock lists to drive revenue.

14.9K+ stores
4.8
by Swym Corporation
Real-Time Store Intelligence

Complete E-commerce Intelligence

Unlock hyperlitemountaingear.com's complete performance data: revenue estimates, traffic sources breakdown, Meta ads strategy, winning products, Shopify tech stack, and growth metrics. Everything you need to replicate their success.

Declining (-6.0% 90d)
Est. Monthly Revenue
$1,554,581
~$18,654,973/year
Monthly Visits
267.7K
1.3M pageviews
Active Ad Campaigns
30
32 total ads tracked
Product Catalog
112
Avg. price: $204

Traffic Sources

paid referrals2.8%
search36.8%
social4.7%
referrals5.9%
direct49.6%

Engagement Metrics

Bounce Rate39.7%
Pages/Visit3.7
Avg. Duration1 min

Top Markets

US53.6%
GB6.9%
FR5.5%
CA4.2%
JP2.5%

Store Details

LocationBiddeford
CountryUS
PlatformShopify
ThemeFocal
Store Age7 years
CurrencyUSD

Timeline

Store LaunchedOct 26, 2018
Last UpdatedOct 21, 2025
Ads Last SeenOct 22, 2025

Tech Stack (17)

Affirm pay‑over‑time messagingAttentive: SMS + MMS MarketingAvantLink Affiliate MarketingCheckout BlocksPowerful Contact Form BuilderFoursixty Shoppable Social UGCElevar Conversion TrackingGorgiasIntercomKlaviyo: Email Marketing & SMSLoop Returns & ExchangesOctane AI: Advanced Quiz Maker+5 more

Categories

/Sports/Sporting Goods/Hiking & Camping
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Monitor hyperlitemountaingear.com's every move: new product launches, winning ad creatives, traffic spikes, pricing changes, and tech stack updates. Never miss a winning strategy. Get instant alerts + full historical data.

Real-Time AlertsInstant notifications
Full AnalyticsTraffic, revenue, ads
Product TrackingInventory & pricing
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FAQ

Frequently Asked Questions

Everything you need to know about hyperlitemountaingear.com

Discover hyperlitemountaingear.com's complete product catalog with 15 items on BrandSearch. Analyze their winning products, trending items, pricing strategies, product descriptions, and top sellers. See which products drive the most revenue and learn from their product selection strategy to find your own winning products for dropshipping or private label.

hyperlitemountaingear.com receives approximately 267,715 monthly visitors. BrandSearch provides detailed traffic analytics including organic vs paid traffic sources, geographic distribution, bounce rates, session duration, and estimated monthly revenue ranges. Use these performance metrics to benchmark your own e-commerce store and set realistic growth targets.

Yes! BrandSearch reveals hyperlitemountaingear.com's complete Meta advertising strategy including all Facebook ads, Instagram ads, and ad creatives. Analyze their ad copy, visual hooks, call-to-actions, targeting strategies, and promotional offers. Study their winning ad creatives to inspire your own Facebook and Instagram advertising campaigns and improve your ROAS (Return on Ad Spend).

BrandSearch reveals hyperlitemountaingear.com's complete technology stack including all Shopify apps, theme, payment processors, email marketing tools, analytics platforms, and conversion optimization apps. See which apps they use for reviews, upsells, abandoned cart recovery, SEO, and social proof. Copy their winning tech stack to build a high-converting e-commerce store without trial and error.

BrandSearch provides full competitive intelligence on hyperlitemountaingear.com: traffic sources (organic SEO, paid ads, social media, email), top SEO keywords driving traffic, geographic markets, customer demographics, advertising spend estimates, and growth trends. Identify gaps in their product range, find underserved niches, analyze their pricing strategy, and discover opportunities to differentiate your brand. Perfect for competitive analysis and market research.

BrandSearch helps you identify hyperlitemountaingear.com's business model by analyzing their product catalog, supplier patterns, shipping locations, pricing margins, and product uniqueness. See if they're running a dropshipping operation, selling private label products, or manufacturing their own goods. Learn from their product sourcing and fulfillment strategies to optimize your own e-commerce operations.

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