ILIA Beauty
iliabeauty.comShop clean makeup from ILIA Beauty—featuring mascara, foundation, and more. Try ILIA’s clean beauty to make your skin look and feel alive.
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Last updated: 10/21/2025
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Winning Products & Bestsellers
Top 6 trending products from this Shopify store. Discover what's driving revenue and customer demand.
Limitless Lash Mascara
Limitless length. Limitless lift. This award-winning clean mascara—now in a new brown shade—lengthens, lifts, and separates to take lashes beyond their limits. The long-wear formula glides on without clumping, then resists flaking and smudging for up to 12 hours. Use the unique dual-sided wand to customize your lash look—it works like a brush and lash comb in one. With every swipe, powerful lash care ingredients nourish and strengthen like a lash serum. Safe for sensitive eyes and contact lens wearers, it removes easily with warm water—no scrubbing or tugging needed. With 25,000+ 5-star reviews and 19 industry awards, it’s no wonder Limitless Lash is a cult favorite. Full Size : 0.27oz. | 8g Mini Size : 0.1oz. | 3g Awards: - Best Clean Mascara, Allure's Readers' Choice Awards (2025) - Cosmopolitan Readers' Choice Beauty Awards (2024) - Best Clean Mascara, Allure's Readers' Choice Awards (2024) - Best Clean Mascara, Allure's Readers' Choice Awards (2023) - Best Lengthening Mascara, Oprah Daily Editor's Choice (2023) - Best Mascara, Organic Spa Beauty Awards (2022) - Best Clean Mascara, Allure's Readers' Choice Awards (2022) - Best Lengthening Mascara, NewBeauty Awards (2022) - Best Mascara, Her Campus College Beauty Awards (2022) - Best Clean Mascara, Allure's Readers' Choice Awards (2020) - Best Clean Mascara, Allure's Best of Beauty (2019) - Best Natural Mascara, Glamour Magazine (2019)
True Skin Serum Concealer
Skin that looks like skin. What it is: A clean, medium-coverage concealer with skincare benefits and a featherweight texture that blends seamlessly into skin. How it works: True Skin Serum Concealer blends in with a creamy, crease-resistant stretch to instantly reduce the appearance of dark circles, discoloration, and blemishes. Stabilized Vitamin C, Mastic, and Persian Silk Tree Bark help improve the look of bare skin over time, promoting a visibly brighter, smoother, and more even complexion. What else you need to know: Size: 0.16 oz | 5 ml Awards: - Best Clean Concealer, Allure's Readers' Choice Awards (2024) - Best Clean Concealer, Allure's Readers' Choice Awards (2023) - Best Clean Concealer, Allure's Readers' Choice Awards (2022) - Best Clean Concealer, Glamour Magazine (2020)
Lip Sketch Hydrating Crayon
The creamy comfort of a lipstick. The precision of a lip liner. This weightless lip crayon glides on smoothly, delivering rich, long-lasting color with a soft-matte finish. Powered by potent skincare ingredients, Lip Sketch Hydrating Crayon is clinically proven to hydrate, plump, smooth, and strengthen the skin barrier with every wear. Size: 0.08 oz. | 2.3g Awards: - ELLE International Beauty Awards (2025)
Liquid Powder Eye Tint
What it is: A clean, cream-to-powder eyeshadow that dries down to a smudge-resistant finish. Choose from 16 matte and chromatic shades. How it works: Glides like a cream. Dries like a powder. Liquid Powder Eye Tint is a quick-dry eyeshadow that swipes on effortlessly and locks in without budging or fading. Blend the weightless, water-based formula for a diffused wash of color, or build it up for a bolder look that lasts. What else you need to know: Size: 0.12 fl oz | 3.5 ml Awards: - Best Beauty Buy Award, InStyle (2022) - Best Eye Shadow, Allure's Readers' Choice Awards (2021) - Best Clean Eye Shadow, Glamour (2021) - Best Eyeshadow, Town & Country (2021) - Best Liquid Eyeshadow, NewBeauty (2023)
Fullest Volumizing Mascara
What It Is: A clean volumizing mascara that wraps each lash in weightless, buildable volume without flaking or smudging. Safe for sensitive eyes. New lighter, mono-material tube reduces carbon emissions by 39% and waste by 22%.* *Compared to previous packaging, based on Life Cycle Assessment data from Bluebird Climate. What It Does: Fullest Volumizing Mascara thickens and defines lashes from root to tip with fullness you can’t miss. Clean, nourishing ingredients condition with every coat for lashes that look fuller and thicker. The flake-resistant formula washes off easily with your favorite cleanser—no scrubbing, tugging, or heavy-duty makeup remover needed. Fullest Volumizing Mascara is ophthalmologist-tested, safe for sensitive eyes, and safe for contact lens wearers. Clinical Results In a consumer study of 32 people: - 100% agreed it made their lashes look fuller and more voluminous - 100% agreed it didn’t feel feel heavy on their lashes - 97% agreed it didn’t flake or crumble - 94% agreed it didn’t didn't smudge What Else You Need to Know With its flexible nylon micro-bristles, the violin-shaped brush catches every last lash, coating them with the perfect amount of product every time. Full Size: 0.32 fl oz | 9.5 ml Mini Size: 0.13fl. oz. | 4ml Awards: - Beauty Innovator Award, Refinery29 (2021)
Balmy Tint Hydrating Lip Balm
What it is: A clean, tinted lip balm with potent levels of moisture-boosting ingredients and sheer, buildable color. How it works: The buttery, balmy formula quenches lips on contact while adding a kiss of color that builds with each swipe. Sea Succulent, Rosehip Oil, and Shea Butter deeply hydrate and nourish, helping lips look smoother and more plump. What else you need to know: The cult-classic lip balm that started it all, reimagined. Each Balmy Tint is carefully poured by hand to maintain the integrity of the formula. Available in eight easy-to-wear shades for an effortless wash of color that you can dial up or down. Size: 0.15 oz | 4.4 g Awards: - Best Lip Balm, Glamour Beauty Awards (2022) - Best Tinted Lip Balm, Refinery29's Beauty Innovator Awards (2021) - POPSUGAR Pick (2021)
65 More Winning Products to Discover
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Traffic Sources & Audience Demographics
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Use code: LANA20
Save 20% and stock up on all your clean beauty essentials by using this exclusive code.*
Use code: LANA20
Save 20% and stock up on all your clean beauty essentials by using this exclusive code.*
Use code: LANA20
Save 20% and stock up on all your clean beauty essentials by using this exclusive code.*
Use code: MADISON20
Save 20% and stock up on all your clean beauty essentials by using this exclusive code.*
Use code: MADISON20
Save 20% and stock up on all your clean beauty essentials by using this exclusive code.*
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Shopify Apps & Technologies
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Core Technologies & Infrastructure
Showing 5 technologies • 3 more available
Security, reliability and speed everywhere, powered by an intelligent global network.
Arrive gives you accurate and timely updates on everything you order, across all online retailers.
Make contactless, secure purchases in stores, in apps, and on the web.
Shopify Apps & Marketing Tools
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Grow faster and more efficiently with email, sms, reviews and more. Powered by your customer data.
Your all-in-one solution for subscription growth & retention
Translate your store into any language and add currency convertors to drive sales worldwide.
Google Certified CMP & IAB/TCF v2.2 Certified CMP, Cookie Banner for GDPR & CCPA / CPRA compliance.
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Everything you need to know about iliabeauty.com
Discover iliabeauty.com's complete product catalog with 71 items on BrandSearch. Analyze their winning products, trending items, pricing strategies, product descriptions, and top sellers. See which products drive the most revenue and learn from their product selection strategy to find your own winning products for dropshipping or private label.
iliabeauty.com receives approximately 725,823 monthly visitors. BrandSearch provides detailed traffic analytics including organic vs paid traffic sources, geographic distribution, bounce rates, session duration, and estimated monthly revenue ranges. Use these performance metrics to benchmark your own e-commerce store and set realistic growth targets.
Yes! BrandSearch reveals iliabeauty.com's complete Meta advertising strategy including all Facebook ads, Instagram ads, and ad creatives. Analyze their ad copy, visual hooks, call-to-actions, targeting strategies, and promotional offers. Study their winning ad creatives to inspire your own Facebook and Instagram advertising campaigns and improve your ROAS (Return on Ad Spend).
BrandSearch reveals iliabeauty.com's complete technology stack including all Shopify apps, theme, payment processors, email marketing tools, analytics platforms, and conversion optimization apps. See which apps they use for reviews, upsells, abandoned cart recovery, SEO, and social proof. Copy their winning tech stack to build a high-converting e-commerce store without trial and error.
BrandSearch provides full competitive intelligence on iliabeauty.com: traffic sources (organic SEO, paid ads, social media, email), top SEO keywords driving traffic, geographic markets, customer demographics, advertising spend estimates, and growth trends. Identify gaps in their product range, find underserved niches, analyze their pricing strategy, and discover opportunities to differentiate your brand. Perfect for competitive analysis and market research.
BrandSearch helps you identify iliabeauty.com's business model by analyzing their product catalog, supplier patterns, shipping locations, pricing margins, and product uniqueness. See if they're running a dropshipping operation, selling private label products, or manufacturing their own goods. Learn from their product sourcing and fulfillment strategies to optimize your own e-commerce operations.
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