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Shopify Store Analysis 260 active Meta ads
The Foldie® logo
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The Foldie®

the-foldie.com

The Foldie® is a super convenient foldable travel bag. It folds up to a tiny pouch and expands to a full-on travel bag with enough packing space for any trip. Discover our sale today by clicking the link.

Popularity: High
🚀Ad Activity: Very Active
Data: This Week
360.5K
Monthly traffic
$67
AOV (avg order)
2021
Store founded
-18.8%
Traffic growth

Live Store Preview

Real-time screenshot from the-foldie.com

42.7% bounce
1m 16s avg

Last updated: 10/21/2025

Store Traffic & Revenue

E-commerce Performance Metrics

Real-time Shopify store analytics: monthly traffic, revenue estimates, visitor behavior. Unlock detailed conversion data and profit margins with BrandSearch Premium.

360,537
Monthly Store Traffic
Declining
$1.8M - $3.2M
Monthly Revenue
Estimated Range
42.7%
Bounce Rate
Real Data
1m 16s
Avg. Session
Real Data

Get Precise Traffic Data

These are estimated values based on public data. Access exact visitor counts, real bounce rates, detailed geographic breakdowns, and traffic source analysis.

Exact Numbers
Real visitor counts
Traffic Sources
Organic, paid, social breakdown
Geographic Data
Country & city-level insights
Bestselling Products

Winning Products & Bestsellers

Top 6 trending products from this Shopify store. Discover what's driving revenue and customer demand.

The Foldie® Travel Bag
#1 Bestseller
17 variants
$99.95USD

The Foldie® Travel Bag

Introducing The Foldie - the ultimate travel bag that combines functionality and convenience in one sleek package. Whether you're a frequent traveler or just looking for a compact way to carry your belongings, The Foldie is the perfect solution. The Foldie" is designed with the modern traveler in mind. It's made from high-quality materials that are durable and built to last. The bag's unique foldable design allows it to be easily stored when not in use and expands to provide ample storage space when you need it. One of the best things about The Foldie is how easy it is to use. Simply unfold the bag, pack your belongings, and you're ready to go. The bag has multiple compartments and pockets for organized packing and a sturdy handle for comfortable carrying. Imagine being able to pack everything you need for your next trip without the hassle of bulky luggage. With The Foldie, you can. Its lightweight design and compact size make it the perfect carry-on bag for air travel, and its durable construction means it can handle the wear and tear of long trips. Not only is The Foldie practical and functional, but it also looks great. Its sleek and stylish design will make you stand out from the crowd, and the high-quality materials ensure that it will last for years to come. If you're ready to take your travel game to the next level, order The Foldie today. With its foldable design, multiple compartments, and sturdy construction, it's the perfect bag for anyone who wants to travel in style and comfort. Don't wait - get your Foldie today and start packing for your next adventure!

In stock
17 options
View Performance
The Foldie® Crossbody
#2 Bestseller
17 variants
$49.95USD

The Foldie® Crossbody

Introducing our versatile Foldable Crossbody Bag, a stylish and functional accessory designed to meet your everyday needs. This bag is thoughtfully crafted with convenience and security in mind, making it an essential companion for your daily adventures. Featuring a clever foldable design, this bag seamlessly transitions between compact and spacious, providing ample room for all your essentials. Its multiple pockets ensure effortless organization, allowing you to easily access your belongings on the go. From your smartphone and wallet to keys and cosmetics, everything has its designated place, ensuring a clutter-free experience. We understand the importance of protecting your personal information, which is why our Foldable Crossbody Bag incorporates RFID protection. This advanced technology safeguards your credit cards, passports, and IDs from unauthorized scanning, ensuring your sensitive data remains secure. Additionally, we've equipped this bag with an anti-theft zipper lock, providing an extra layer of security against pickpockets and opportunistic thieves. This reliable feature gives you peace of mind, allowing you to enjoy your day without worrying about the safety of your belongings. The Foldable Crossbody Bag combines style and practicality effortlessly, with its sleek design and durable materials. Whether you're strolling through the city, traveling, or running errands, this bag offers the perfect blend of functionality and fashion. Experience the convenience and security of our Foldable Crossbody Bag, and redefine the way you carry your essentials.

In stock
17 options
View Performance
The Foldie® Sling bag
#3 Bestseller
17 variants
$52.21USD

The Foldie® Sling bag

Introducing the Foldable Sling Bag —the perfect blend of style, function, and convenience for your everyday adventures. This sleek and compact bag is thoughtfully designed to meet your needs while keeping your belongings secure. With its innovative foldable design, the Foldable Sling Bag easily transitions between compact and spacious, offering plenty of room for your essentials. Multiple pockets keep everything organized and within reach, whether it’s your phone, wallet, keys, or other daily must-haves. For added peace of mind, the sling bag includes RFID protection, safeguarding your cards and IDs from unauthorized scanning. Plus, its anti-theft zipper lock adds an extra layer of security, so you can explore worry-free. Stylish, durable, and versatile—the Foldable Sling Bag is perfect for travel, errands, or city strolls. Experience the ease and security of this must-have accessory!

In stock
17 options
View Performance
The Foldie® Toiletry Bag
#4 Bestseller
17 variants
$34.95USD

The Foldie® Toiletry Bag

Introducing the ultimate travel companion for the savvy jet setter: our Foldie Toiletry Bag. Designed with meticulous attention to detail and crafted from high-quality, waterproof, and stain-proof material, this innovative bag is the epitome of convenience and functionality. Unfold the possibilities with our spacious main compartment, offering ample room for all your toiletries and travel essentials. From shampoos and lotions to hairbrushes and razors, everything has its place in this intelligently designed bag. Say goodbye to rummaging through cluttered bags—our wide-access opening ensures effortless organization and easy access to your belongings. But that's not all. We understand the importance of keeping wet items separate, which is why our Foldie Toiletry Bag features a dedicated wet pocket. Safely stow away your toothbrush or any other moisture-prone items without worrying about leaks or spills. For the makeup enthusiasts among us, rejoice! Our bag includes a specialized makeup brush compartment, keeping your brushes clean, organized, and easily accessible whenever you need them. As if that wasn't convenient enough, our Foldie Toiletry Bag is also machine washable, ensuring hassle-free cleaning between adventures. Lightweight and compact, it won't weigh you down or take up precious space in your luggage. Whether you're jetting off on a weekend getaway or embarking on a globetrotting adventure, our Foldie Toiletry Bag is your trusty travel companion, providing the perfect blend of style, practicality, and durability. Say hello to stress-free travels and hello to your new favorite travel essential.

In stock
17 options
View Performance
The Foldie® Ultimate Travel Bundle
#5 Bestseller
14 variants
$104.47USD

The Foldie® Ultimate Travel Bundle

Discover the convenience and style of The Foldie’s Ultimate Travel Bundle, thoughtfully curated for travelers who demand versatility and organization on the go. This exclusive set includes: The Foldie Travel Bag : Our signature, foldable bag that combines spacious storage with a sleek, compact design, perfect for packing all your essentials. Foldie Toiletry Bag : Keep your toiletries organized and easily accessible with compartments tailored for every item, from toothbrushes to skincare. Foldie Packing Cube : Maximize space and maintain order with our durable packing cube, designed to keep clothes neat and prevent wrinkling. With a matching color scheme, this bundle simplifies your packing experience, creating a cohesive, ready-to-go travel solution. Ideal for vacations, business trips, or weekend getaways, the Ultimate Travel Bundle offers exceptional value and organization for every journey.

In stock
14 options
View Performance
The Foldie® Packing Cube Set
#6 Bestseller
17 variants
$34.79USD

The Foldie® Packing Cube Set

Maximize your packing efficiency and travel with ease using our Ultimate Packing Cube Set! Designed for the organized traveler, this set includes three versatile packing cubes and a handy shoe cover bag, ensuring your luggage stays neat and your items are effortlessly accessible. Features: Organized Packing: Our set includes three packing cubes in varying sizes (small, medium, and large) to help you categorize and separate your clothes, accessories, and essentials. Say goodbye to rummaging through your suitcase! Durable Construction: Made from high-quality, lightweight yet sturdy nylon fabric, these packing cubes are built to withstand the rigors of travel. They are water-resistant and feature reinforced seams for added durability. Breathable Mesh Panels: Each cube is equipped with breathable mesh panels that allow you to see what’s inside without opening, providing ventilation for your clothes and helping to keep them fresh. Easy to Handle: The cubes come with durable handles for easy carrying and transferring between luggage, drawers, and closets. The double zipper design ensures smooth opening and closing, making packing and unpacking a breeze. Bonus Shoe Cover Bag: Keep your shoes separate from your clothes with the included shoe cover bag. It’s spacious enough to fit up to two pairs of shoes, protecting your garments from dirt and odors. Space-Saving Design: These packing cubes are designed to fit perfectly in any suitcase, backpack, or carry-on, helping you make the most of your packing space. They compress your clothes, allowing you to pack more efficiently and avoid wrinkles. Versatile Usage: Ideal for business trips, vacations, camping, and more. Use them at home to organize your closet, gym bag, or even diaper bag. Specifications: Material: Premium Nylon Fabric Sizes: Large: 17.5” x 12.75” x 4” Medium: 13.75” x 9.75” x 4” Small: 11” x 6.75” x 4” Shoe Cover Bag: 16” x 9.75” Colors: Available in multiple stylish colors to match your luggage Why Choose Our Packing Cube Set? Our Ultimate Packing Cube Set is your perfect travel companion, designed to simplify packing and keep your belongings organized. Whether you’re a frequent flyer or an occasional traveler, this set is an essential addition to your travel gear.

In stock
17 options
View Performance

2 More Winning Products to Discover

Access the complete product catalog with revenue estimates, sales velocity, profit margins, and trending status for every item. See which products drive the most revenue.

Product Revenue
Individual product earnings & AOV
Sales Velocity
Units sold & stock status
Trending Analysis
Identify hot sellers & dropshipping winners
Audience & Traffic Intelligence

Traffic Sources & Audience Demographics

Analyze organic vs paid traffic, top SEO keywords, geographic audience distribution, and user engagement metrics. See where customers come from and how they interact with the store.

Traffic

Last 12 months

361K

monthly visits

1M+1.3%
3M+110.4%
6M-6.2%
Nov 2024376KVISITSDec 2024365KVISITSJan 2025285KVISITSFeb 2025329KVISITSMar 2025385KVISITSApr 2025195KVISITSMay 2025103KVISITSJun 2025171KVISITSJul 2025206KVISITSAug 2025356KVISITSSep 2025361KVISITS
NovAprSep

Engagement

Pages/Visit3.0
Avg. Time (sec)76s
Bounce Rate42.7%

Traffic Sources Breakdown

(Organic, Paid, Social)
Direct58.3%
Search23.0%
Social15.0%
Referrals2.9%
Paid0.6%
Email0.2%

Top Markets

US flag
United States85.1%
AR flag
Argentina2.8%
GB flag
United Kingdom2.4%
AU flag
Australia1.6%
FR flag
France1.4%

Top SEO Keywords Driving Traffic

#14K searches
foldie
CPC: $1.21$2K
#23K searches
the foldie
CPC: $1.11$2K
#31K searches
foldie bag
CPC: $0.67$630
#4560 searches
foldie crossbody bag
CPC: $0.00$390
#5280 searches
foldie cross body bag
CPC: $0.00$310
Meta Ads Library

Facebook & Instagram Ad Creatives

Discover 5 winning ad creatives running on Meta platforms (Facebook & Instagram). Analyze their messaging, targeting strategy, and creative angles.

Buy 1 Get 1 Free today✈️
View Full Details
FACEBOOK
Video

Buy 1 Get 1 Free today✈️

⭐ The original foldable travel bag ✅ Experience the ultimate versatility (Travel, beach, gym,…) ✅ Made to last a lifetime ✅ 1+1 FREE sale is ending soon! ✅ FREE carbon neutral shipping. ✅ 60-Day money back guarantee.

Shop Now
Oct 2025View Details
Buy 1 Get 1 Free today✈️
View Full Details
FACEBOOK
Video

Buy 1 Get 1 Free today✈️

⭐ The original foldable travel bag ✅ Experience the ultimate versatility (Travel, beach, gym,…) ✅ Made to last a lifetime ✅ 1+1 FREE sale is ending soon! ✅ FREE carbon neutral shipping. ✅ 60-Day money back guarantee.

Shop Now
Oct 2025View Details
Buy 1 Get 1 Free today✈️
View Full Details
FACEBOOK
Video

Buy 1 Get 1 Free today✈️

⭐ The original foldable travel bag ✅ Experience the ultimate versatility (Travel, beach, gym,…) ✅ Made to last a lifetime ✅ 1+1 FREE sale is ending soon! ✅ FREE carbon neutral shipping. ✅ 60-Day money back guarantee.

Shop Now
Oct 2025View Details
⚡BOGO Deal Ends Tonight!
View Full Details
FACEBOOK
Video

⚡BOGO Deal Ends Tonight!

🚨 BOGO Deal Alert! 🎉 Get 2 Foldie Crossbody Bags for the Price of 1 🌿 + Free Carbon-Neutral Shipping, 60-Day Money-Back Guarantee & More! ⏰ Limited Time Offer - Don't Miss Out! Get yours here: www.the-foldie.com/crossbody

Shop now
Oct 2025View Details
BOGO Secure Travel
View Full Details
FACEBOOK
Video

BOGO Secure Travel

My friend got robbed in Barcelona. That’s when I got serious about safety. I never use my back pocket—my phone stays in the Foldie’s hidden back zip, pressed flat against me. No way anyone’s getting in. Cards? I keep them in the RFID-blocking slots. My cash and jewelry go in the secret compartment, zipped and invisible. It’s discreet, secure, and just smart travel. Buy 1, Get 1 FREE + free shipping.

Shop now
Oct 2025View Details

1,733 More Winning Meta Ads

Access the complete Facebook & Instagram ad library with 1,738 total creatives. Get ad spend estimates, audience targeting data, creative performance scores, and full ad history timeline.

Meta Ad Spend
Monthly budget & cost estimates
Creative Analysis
Hook, angle & CTA breakdown
Audience Targeting
Demographics & interests data
Shopify Tech Stack

Shopify Apps & Technologies

Complete breakdown of Shopify apps, marketing tools, analytics platforms, and conversion optimization technologies powering this e-commerce store's operations.

Technology Stack

Core Technologies & Infrastructure

Showing 5 technologies3 more available

Cloudflare logo

Cloudflare

Security, reliability and speed everywhere, powered by an intelligent global network.

822.7K+ storesPopular choice
Cloudflare CDN logo

Cloudflare CDN

Protect and accelerate your websites, apps, and teams.

822.4K+ storesPopular choice
Arrive logo

Arrive

Arrive gives you accurate and timely updates on everything you order, across all online retailers.

804K+ storesPopular choice
Apple Pay logo

Apple Pay

Make contactless, secure purchases in stores, in apps, and on the web.

586.7K+ storesPopular choice
Shop Pay logo

Shop Pay

Shop Pay remembers your important details, so you can fill carts, not forms. And everything is encrypted so you can speed safely through checkout.

535.5K+ storesPopular choice
Marketing Stack

Shopify Apps & Marketing Tools

Showing 5 applications3 more available

Klaviyo: Email Marketing & SMS logo

Klaviyo: Email Marketing & SMS

Grow faster and more efficiently with email, sms, reviews and more. Powered by your customer data.

180.9K+ stores
4.7
by Klaviyo
Simprosys Google Shopping Feed logo

Simprosys Google Shopping Feed

Submits Product Feed for Google Shopping, Microsoft, Facebook & Pinterest. Manages PMAX Campaigns.

27.2K+ stores
4.9
by Simprosys InfoMedia
GOAFFPRO ‑ Affiliate Marketing logo

GOAFFPRO ‑ Affiliate Marketing

Complete affiliate and influencer marketing solution. Powerful and easy to use

23.1K+ stores
4.7
by GoAffPro
Triple Whale Analytics logo

Triple Whale Analytics

Triple Whale brings the metrics & attribution that matter most into one easy-to-use dashboard.

14.8K+ stores
4.1
by Triple Whale
Parcel Panel Order Tracking logo

Parcel Panel Order Tracking

ParcelPanel by Channelwill: reduce WISMO tickets, foster customer loyalty, and drive more sales.

14.5K+ stores
5
by Channelwill
Real-Time Store Intelligence

Complete E-commerce Intelligence

Unlock the-foldie.com's complete performance data: revenue estimates, traffic sources breakdown, Meta ads strategy, winning products, Shopify tech stack, and growth metrics. Everything you need to replicate their success.

Stable Growth (+1.3% 90d)
Est. Monthly Revenue
$1,373,376
~$16,480,515/year
Monthly Visits
360.5K
1.2M pageviews
Active Ad Campaigns
260
1738 total ads tracked
Product Catalog
14
Avg. price: $67

Traffic Sources

search23.0%
social15.0%
referrals2.9%
direct58.3%

Engagement Metrics

Bounce Rate42.7%
Pages/Visit3.0
Avg. Duration1 min

Top Markets

US85.1%
AR2.8%
GB2.4%
AU1.6%
FR1.4%

Store Details

LocationWilmington
CountryUS
PlatformShopify
ThemeSleek
Store Age4 years
CurrencyUSD

Timeline

Store LaunchedOct 8, 2021
Last UpdatedOct 21, 2025
Ads Last SeenOct 18, 2025

Tech Stack (23)

AfterSell Post Purchase UpsellAvada GDPR Cookie ConsentPreorder, Back In Stock ‑ StoqBundle Bear ‑ Volume DiscountsOmega Facebook Pixel Ad ReportEG Auto Add to Cart Free GiftGOAFFPRO ‑ Affiliate MarketingSimprosys Google Shopping FeedGorgiasIntelligems: A/B TestingKlaviyo: Email Marketing & SMSOkendo: Reviews & Loyalty+11 more

Categories

/Travel
Unlock Full Access

Get Complete Store Intelligence & Updates

Monitor the-foldie.com's every move: new product launches, winning ad creatives, traffic spikes, pricing changes, and tech stack updates. Never miss a winning strategy. Get instant alerts + full historical data.

Real-Time AlertsInstant notifications
Full AnalyticsTraffic, revenue, ads
Product TrackingInventory & pricing
Similar Stores Discovery

Discover Similar Stores

See how BrandSearch identifies 6 stores similar to The Foldie®. Our AI analyzes products, audiences, and strategies to find perfect competitors.

MY LITLLE TRAVEL screenshot
Click to see insights
Full brand analytics & data

MY LITLLE TRAVEL

mylittletravel.fr
Niche:
Travel
Monthly traffic
761
Monthly revenue
€7K
GrandVoyage screenshot
Click to see insights
Full brand analytics & data

GrandVoyage

grand-voyage.de
Niche:
Travel
Monthly traffic
253
Monthly revenue
€2K
Weekender The Label screenshot
Click to see insights
Full brand analytics & data

Weekender The Label

the-weekender.com.au
Niche:
Travel
Monthly traffic
5.9K
Monthly revenue
AUD53K
Active Meta ads
12
The Travel Addict screenshot
Click to see insights
Full brand analytics & data

The Travel Addict

thetraveladdict.nl
Niche:
Travel
Monthly traffic
77
Monthly revenue
€681.45
NOMADIA screenshot
Click to see insights
Full brand analytics & data

NOMADIA

nomadiasac.com
Niche:
Travel,Apparel/Clothing Accessories
Monthly traffic
777
Monthly revenue
€7K
The Foldie screenshot
Click to see insights
Full brand analytics & data

The Foldie

the-fodie.com
Niche:
Travel
Monthly traffic
515
Monthly revenue
$5K

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FAQ

Frequently Asked Questions

Everything you need to know about the-foldie.com

Discover the-foldie.com's complete product catalog with 8 items on BrandSearch. Analyze their winning products, trending items, pricing strategies, product descriptions, and top sellers. See which products drive the most revenue and learn from their product selection strategy to find your own winning products for dropshipping or private label.

the-foldie.com receives approximately 360,537 monthly visitors. BrandSearch provides detailed traffic analytics including organic vs paid traffic sources, geographic distribution, bounce rates, session duration, and estimated monthly revenue ranges. Use these performance metrics to benchmark your own e-commerce store and set realistic growth targets.

Yes! BrandSearch reveals the-foldie.com's complete Meta advertising strategy including all Facebook ads, Instagram ads, and ad creatives. Analyze their ad copy, visual hooks, call-to-actions, targeting strategies, and promotional offers. Study their winning ad creatives to inspire your own Facebook and Instagram advertising campaigns and improve your ROAS (Return on Ad Spend).

BrandSearch reveals the-foldie.com's complete technology stack including all Shopify apps, theme, payment processors, email marketing tools, analytics platforms, and conversion optimization apps. See which apps they use for reviews, upsells, abandoned cart recovery, SEO, and social proof. Copy their winning tech stack to build a high-converting e-commerce store without trial and error.

BrandSearch provides full competitive intelligence on the-foldie.com: traffic sources (organic SEO, paid ads, social media, email), top SEO keywords driving traffic, geographic markets, customer demographics, advertising spend estimates, and growth trends. Identify gaps in their product range, find underserved niches, analyze their pricing strategy, and discover opportunities to differentiate your brand. Perfect for competitive analysis and market research.

BrandSearch helps you identify the-foldie.com's business model by analyzing their product catalog, supplier patterns, shipping locations, pricing margins, and product uniqueness. See if they're running a dropshipping operation, selling private label products, or manufacturing their own goods. Learn from their product sourcing and fulfillment strategies to optimize your own e-commerce operations.

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Exact visitor numbers & traffic sources
Complete product performance data
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Detailed revenue & profit metrics
Similar stores discovery
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