Good Store
Founded by John and Hank Green with the belief that humanity can be good news. At Good Store, we’re searching the world for the best versions of the products that you use daily, like socks, coffee, or soap, and then we’re giving 100% of profits to charity.
Good Store attracts 212.8K monthly visitors, $649.1K–$1.2M est. monthly revenue, +37.1% traffic growth. Currently running 187 active Meta ads (191 tracked) and 139 products.
191 ads from Good Store are tracked, with creatives, spend and landing pages — including the ones they have already stopped running.
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100%
0%
0%IT€52.1K100%
90.9%
3.0%
1.9%
1.5%United States90.9%·193.5KCanada3.0%·6.4KSwitzerland1.9%·4.1KUnited Kingdom1.5%·3.2K
Brazil0.8%·1.7K100%0%0%Products
66
Awesome Socks Club Subscription
Octavia - Medium/Dark Roast
Awesome Undies Club Subscription
Calypso - Light Roast
Laundry Detergent Sheets
Dishwasher Tablets
Trailblazer - Bright Citrus
Navigator - Eucalyptus Mint
Dishwasher Powder
Daydreamer - Cinnamon Citrus
Technologies
8
Shopify Apps
8
Top impressions
Good Store
This week only, you can try any of our Sun Basin products and get free shipping with the code TRYSUNBASIN 🫧 (for US orders only)
This week only, you can try any of our Sun Basin products and get free shipping with the code TRYSUNBASIN 🫧 (for US orders only)
Shop nowMost EU/UK adspend
Good Store
Made in Montana using all natural ingredients and a secret recipe, Sun Basin Soap bars are carefully aged to perfection before making their way to you. Zero plastic packaging, incredibly rich lather, and pure nourishment for your skin. Explore our full collection, including our new facial and shave soaps!
A Daily Dose of Good
Shop nowMost recent
Good Store
Made in Montana using all natural ingredients and a secret recipe, Sun Basin Soap bars are carefully aged to perfection before making their way to you. Zero plastic packaging, incredibly rich lather, and pure nourishment for your skin. Explore our full collection, including our new facial and shave soaps!
A Daily Dose of Good
Shop nowLatest Posts
10
Your next moment of zen is closer than you think: with the help of Sun Basin's shampoo and conditioner bars, you're only one Good Store purchase away from a seriously serene shower 🚿
This week only, you can try any of our Sun Basin products and get free shipping with the code TRYSUNBASIN 🫧
Keats & Co's new espresso roast just met its perfect match: some club soda, simple syrup, and a fancy orange peel. Would you try this drink?
What better way to learn more about our NEW scent-free facial cleaning bar than a firsthand review? Hear from one happy customer and their experience here
The wait is over.
As you can imagine, we drink a LOT of Tea and Coffee here at Good Store. Check out what beans and leaves our team is currently obsessing over ☕️
This February, we celebrated the opening of the Maternal Center of Excellence in Sierra Leone, alongside the people who helped make it happen: @partnersinhealth and Good Store customers like you. Swip
So glad you love them, Kaitlyn!
We're off to the races to meet our April Awesome Socks and Undies Artist, @juliannegriepp ꩜ Learn more about Julianne on our blog (link in bio)!
This is no April Fool's prank: Our recent Awesome Socks & Undies design has flown onto a super-soft hoodie, for a limited time! Thanks @ketakiwatve!
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Frequently Asked Questions about Good Store
Good Store's catalog features 66 products — the strongest sellers are surfaced first on BrandSearch. Each entry exposes the price, product page URL and how the product fits within Good Store's overall positioning, letting you reverse-engineer their offer architecture. Useful for spotting bestseller patterns to replicate in your own niche. Source: BrandSearch product tracking, weekly refresh.
Good Store receives approximately 212,788 monthly visits, with revenue estimates and growth trends exposed on its BrandSearch profile. The data breaks down traffic mix (organic vs paid vs direct), top markets and growth over the last 3/12 months — the input you need to benchmark realistic targets for your own store. Estimates are directional, not accounting-grade. Source: BrandSearch analytics layer.
Yes — Good Store's 187 tracked Meta ads are visible on BrandSearch with full creative, copy, CTA and EU/UK spend where regulated. Each ad links to its current scaling signal (reach rank), so you can distinguish winning creatives from tests. Pair with Spectre to be alerted when Good Store launches new campaigns. Source: BrandSearch Discovery, 72M+ Meta ads indexed daily.
Good Store's full tech stack is detected and exposed on BrandSearch — apps for email, reviews, upsells, subscriptions, analytics, plus theme and payment processors. Comparing this stack against peers in the same niche reveals which tools are table stakes and which are differentiators in this category. Copy proven combinations rather than testing apps in production. Source: BrandSearch tech-stack detection, monthly refresh.
Map Good Store's full funnel via its BrandSearch profile — traffic mix, ad creatives, top SEO terms, growth trends and tech stack. From there, run a gap analysis: what sub-niches do they underserve, what price points are open, what ad angles haven't they tested? Differentiation usually comes from positioning gaps, not from outspending. Source: BrandSearch competitive intelligence.
Good Store's business model can be inferred from its product mix, supplier patterns and pricing structure — all visible on its BrandSearch profile. Based in United States, the brand exposes signals on whether it dropships, builds private label inventory or manufactures in-house. The takeaway: model your operations on brands whose sourcing strategy fits your capital and risk tolerance. Source: BrandSearch brand intelligence.
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