Complete List of Shopify Stores: How to Find and Filter 9M Brands
There are 9M Shopify stores in the Brandsearch index. See what a single store's record actually contains, how new and established stores differ, and how to filter.
Every list of Shopify stores is out of date the day it is published. A filterable index is a different object, and this is what one store's record in it looks like.
How many Shopify stores there actually are
The Brandsearch index holds 13.7M stores across four platforms, and 9M of them are Shopify. The rest are WooCommerce, PrestaShop and Magento.
That 9M figure is worth being precise about, because store counts get inflated casually and this one is checkable. Shopify alone is nine million, not fourteen million. Fourteen million is every platform in the index added together. When a page quotes a single number for "Shopify stores" that is larger than nine million, it is either counting other platforms or counting nothing in particular.
An earlier version of this article said 3.1 million. That was wrong in the other direction, and it is corrected here.
What one store's record contains
A list of names is close to useless. What makes an index worth querying is what sits on each row, so here is a single one in full.
This is Anekke.it, and every field on it is doing something:
Identity. The Shopify mark confirms the platform. The tag reads Bags, so you know the category without visiting. 4 years old is the store's age, which is the fastest way to separate an established business from a launch.
Revenue per day: $10.7k, up 216%. The sparkline underneath runs from $1.9k in March to the current figure in August. So the direction is on the same card as the level, which matters more than either alone.
Meta ads: 277 live, of 5.9K seen. The second sparkline shows that count coming down from 1.6k on 16 August to 277 by 13 September. A store whose revenue is climbing while its live ad count falls sharply is doing something worth understanding, and you would never have noticed from a list of store names.
EU/UK ~€120k/d. Disclosed daily ad spend for the EU and UK. Not an estimate, a published figure, and the largest single number on the card. What that figure covers, and what it deliberately leaves out, is worth understanding before you act on it: what competitors spend on ads in your niche takes it apart.
Country split: Italy 100%. Where the traffic actually is.
That is one row. The value of an index is that the same fields exist on the next nine million.
Open the store index and sort it yourself
New stores and established stores look completely different
The reason to filter rather than browse is that the index contains two very different kinds of business, and averaging across them tells you nothing.
Uk.scandale.com is tagged Lingerie and is 1 month old. Its revenue line starts at $0 in May and reads $3.2k per day now. Its Meta ad count went from 8 on 15 August to 1.2K on 13 September, and it discloses ~€16.5k/d in EU and UK spend.
Set that beside Anekke. One is four years old with 277 live ads and revenue climbing steadily. The other is four weeks old, has gone from eight ads to twelve hundred, and is spending heavily from a standing start. Both are Shopify stores. Both would appear in any "list of Shopify stores". They are not remotely the same research subject, and a static list cannot tell them apart.
This is also the single best argument for filtering by store age. If you are looking for emerging competitors, the four-year-old store is noise. If you are benchmarking an established business, the month-old store is noise. The filter decides which.
Filter the index to the store age and category you actually compete with
Stop reading about winners. Find them yourself.
Search 6.5M+ brands, their ads, revenue, and products — all in one place.
Try Brandsearch freeWhat to filter on, and why
The fields visible on the cards above are the ones worth building a query from.
Store age. The cleanest separator in the whole index. New stores reveal where fresh capital and attention are going; established stores are the benchmark you measure against.
Live Meta ad count, and its direction. A high count says a brand is committed to paid acquisition. The trend line says whether that commitment is growing or being wound down, and only the second one is news. Sorting the index by that direction is the whole method behind finding Shopify stores that are scaling right now.
Disclosed EU and UK spend. The strongest filter available for finding brands that are genuinely buying distribution, because the figure is published rather than modelled.
Revenue per day and its trend. Size plus direction. A store at $3.2k a day going from zero is a more interesting subject than a larger store that is flat.
Category and country. The two filters that stop you researching a market you are not in.
One thing to be careful about
Disclosed spend covers the EU and UK only. It is the slice that European transparency rules force advertisers to publish, so it is real and it is partial. A brand selling mostly in the United States can be spending heavily and disclosing very little.
The rank badges elsewhere in Brandsearch work the other way round: they are computed worldwide, across everything a brand runs in every market. So a store can carry a strong rank and a modest euro figure at the same time without any contradiction. Read the euro figure as a regional disclosure, never as a total budget, and never as a verdict on how well the brand is doing.
Method
The two store records shown here were captured from Brandsearch's Brand Library on 13 September 2026. Every figure quoted, including revenue per day, ad counts, sparkline endpoints, country split and disclosed EU and UK spend, is visible in the screenshots above and is transcribed from them rather than from a separate export.
The index totals were re-verified the same day: 13,724,993 stores in total, of which 8,998,431 are Shopify, alongside 223M ads across Meta and TikTok. Those counts grow daily, which is the point of an index and the problem with a list.
What this page does not do is claim a filter it did not show. An earlier version described filtering by installed apps, themes and analytics pixels, and by employee count and geographic expansion. Those claims are removed rather than restated, on the same rule that governs every figure here: if it cannot be photographed in the product, it does not get published.
FAQ
How many Shopify stores are there in total?
Shopify does not publish a definitive live count. The Brandsearch index holds 9M Shopify stores, inside a 13.7M total that also covers WooCommerce, PrestaShop and Magento.
Can I download the whole list?
Exporting nine million rows is not a research method. The useful move is to filter to a few hundred stores that match your category, age range and ad activity, then read those properly.
How current is the data?
The ad index is refreshed continuously and the cards carry dated trend lines, which is why both stores above show a series ending on 13 September 2026. A published list has no such date on it.
Does the index cover more than Shopify?
Yes. Shopify is 9M of 13.7M stores. The remainder is WooCommerce, PrestaShop and Magento, and the same fields are available across them.
