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Official site of Caswell-Massey, an American original since 1752, setting the standards for American fine fragrance. Offering triple-milled soaps, fine fragrances, legendary men's grooming staples, and luxurious gifts. Made in USA.
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Caswell-Massey® (caswell-massey.myshopify.com) is a United States-based online store specializing in /Home & Garden. The store is generating approximately $860K in monthly revenue according to BrandSearch estimates, attracting 97K monthly visitors, with a catalog of 16 products. This brand ranks as a growing store with steady visitor engagement in its category. Their technology stack includes Accessibly, Messenger Chatbot Marketing, and AZ: Google Font & Custom Fonts for enhanced store functionality. Geographic distribution shows 94% of traffic from United States, followed by 2% from India.
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Top 6 products from this store. 16 total in catalog.
Experience the comforting indulgence of our iconic Almond Bar Soap, beloved for generations. Crafted with a warm, gourmand fragrance that layers almond, soft cherry, and a whisper of salted warmth, this triple-milled bar offers a rich, creamy lather that gently cleanses while replenishing moisture. Made with natural botanicals and plant-based ingredients, it leaves skin feeling nourished and lightly perfumed. A symbol of everyday luxury, our best-selling Almond Soap transforms the simple act of bathing into a ritual of refinement.
A Caswell-Massey signature, this triple-milled soap with its classic woodgrain look & iconic sandalwood fragrance—redolent of the dry spice of rich Bangalore sandalwood—is a skin-nourishing, all-natural bar soap that cleanses skin without over-drying. A deep, spicy fragrance with notes of sandalwood, cedarwood, and clove gives the Heritage Woodgrain Sandalwood Soap its distinctive character. Its intoxicating masculine fragrance paired with its handsome good looks reminds you with each use of the value of this staple of men's grooming.
This plant-based, triple-milled soap takes its fragrance from our archival recipe for Number Six , the very first fragrance made in America in 1772. Notably a favorite of George Washington, this contemporary citrus woody fragrance contains refreshing notes of citrus, rosemary, and bergamot that find sophistication in the dry-down notes of rich amber and white musk. With skin-nourishing glycerin, this richly lathering soap reminds you that you're worth the presidential treatment with each use.
Cleansing, moisturizing, and beautifully fragranced, this set lets you try the favorite scents of three American presidents. George Washington delighted in our Number Six cologne, a complex citrus scent introduced in 1772. Dwight Eisenhower so loved our Almond soap that he stocked the White House with it. And John F. Kennedy was a devoted fan of Jockey Club , a sophisticated, sporty aroma fit for American royalty.
With a masculine floral scent based on our Jockey Club men's fragrance introduced in 1840, the triple-milled Jockey Club Soap features a plant-based glycerin formula to thoroughly cleanse the skin of all types without over-drying. A unique blend of bergamot, spiced rose, orris, and rich botanicals produce the classic sporty—think of the bouquets given to victorious thoroughbreds—aroma. This rousing masculine fragrance even became a staple of John F. Kennedy's grooming arsenal, cementing its place as a staple of ivy style.
This set celebrates the spicy, woody fragrance of sandalwood in three different expressions. Woodgrain Sandalwood is our iconic version, rich and deep. Centuries Sandalwood is a modern update, warm and intoxicating. And now featuring 2571 , a sophisticated blend of cardamom and airy ozonic notes with sandalwood at its heart. These luxurious bars will scent the air and lift your spirits as they treat your skin with a moisturizing lather that rinses clean. Shop our complete Luxury Bar Soap Collection here and explore our library of Sandalwoods here .
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Start and end your week with an ultra-hydrating, luxuriously rich Liquid Soap from Caswell-Massey. Our formula is plant-based, infused with natural oils and botanical extracts to hydrate and soothe, and lightly fragranced with our warmest, best-selling scents.
Start your day with an energizing all-in-one body wash, infused with fresh citrus and herbal notes for a complete head-to-toe cleanse. Finished with our triple-milled Patchouli & Pine Bar Soap for a richer lather that lasts longer.
America’s most charismatic leader had a secret weapon: His scent. Redefining presidential style, he captivated First Ladies, movie stars, and the American people. Wear his scent — Jockey Club by Caswell-Massey.
America’s most charismatic leader had a secret weapon: His scent. Redefining presidential style, he captivated First Ladies, movie stars, and the American people. Wear his scent — Jockey Club by Caswell-Massey.
Explore Caswell-Massey's breadth of men’s fragrance with this Discovery Fragrance Collection, a set of five sample vials designed for anyone looking to find (or upgrade) their signature scent. Experience presidential classics like Number Six and Jockey Club to everyday staples like Newport, plus our newest creations, Distiller's Lounge and Seaboard Matcha.
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Stamped Reviews increases conversions with reviews & ratings, photos & videos, and Q&A.
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Everything you need to know about www.caswellmassey.com
According to BrandSearch data, www.caswellmassey.com's product catalog includes 16 items. Analyze their winning products, trending items, pricing strategies, product descriptions, and top sellers. See which products drive the most revenue and learn from their product selection strategy to find your own winning products for dropshipping or private label.
According to BrandSearch analytics, www.caswellmassey.com receives approximately 97,208 monthly visitors. BrandSearch provides detailed traffic analytics including organic vs paid traffic sources, geographic distribution, bounce rates, session duration, and estimated monthly revenue ranges. Use these performance metrics to benchmark your own e-commerce store and set realistic growth targets.
Yes! BrandSearch's ad intelligence reveals www.caswellmassey.com's complete Meta advertising strategy including all Facebook ads, Instagram ads, and ad creatives. Analyze their ad copy, visual hooks, call-to-actions, targeting strategies, and promotional offers. Study their winning ad creatives to inspire your own Facebook and Instagram advertising campaigns and improve your ROAS (Return on Ad Spend).
BrandSearch's technology detection identifies www.caswellmassey.com's complete tech stack including all Shopify apps, theme, payment processors, email marketing tools, analytics platforms, and conversion optimization apps. See which apps they use for reviews, upsells, abandoned cart recovery, SEO, and social proof. Copy their winning tech stack to build a high-converting e-commerce store without trial and error.
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BrandSearch helps you identify www.caswellmassey.com's business model by analyzing their product catalog, supplier patterns, shipping locations, pricing margins, and product uniqueness. See if they're running a dropshipping operation, selling private label products, or manufacturing their own goods. Learn from their product sourcing and fulfillment strategies to optimize your own e-commerce operations.
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