Loading brand data...
Loading brand data...
Everyday. Better. Tools for your everyday grind. Home of the Hideout Pack, Grafton Pen, Holden Wallet, & Porter Key Multi-tool 2.0.
Monthly traffic, revenue estimates and visitor behavior — based on public data.
Everyman (everyman-co.myshopify.com) is a United States-based online store specializing in /Home & Garden. The store is generating approximately $363K in monthly revenue, attracting 41K monthly visitors, with a catalog of 12 products. This brand ranks as a growing store with steady visitor engagement in its category. Their technology stack includes AdRoll Marketing & Advertising, AfterSell Post Purchase Upsell, and Aimerce First‑Party Pixel for enhanced store functionality. Geographic distribution shows 85% of traffic from United States, followed by 4% from United Kingdom.
Get precise traffic data
Exact visitor counts, traffic sources, geographic breakdowns & profit margins.
Top 6 products from this store. 12 total in catalog.

Description Reconnect with the timeless art of handwriting with The Original Grafton pen. Celebrated with over 1500 Five Star reviews, the Grafton is sculpted for comfort and enjoyment using 6061-T6 aerospace grade anodized aluminum. If you are seeking an expensive pen at a fraction of the cost or an executive pen that stirs conversations and stands out, the Original Grafton is your choice writing tool. Amidst screens and keyboards, the Grafton stands as a testament to the enduring beauty of ink on paper. Specs 100% Anodized 6061-T6 Aerospace Aluminum Pen Body Heavy Duty Bolt On Clip Expertly Weighted Reliable Buy-For-Life Design Deep Groove Grip Weight: 0.8oz Length: 145mm Diameter: 11mm

Description “This pen is amazing. Very durable, great ink, and comfortable in the hand. Also looks super cool.” Jeffrey C. 🇺🇸 Unmatched Durability Meets Timeless Style: OD Green Super Matte Grafton EDC Pens Experience the next evolution of everyday carry with our newest OD Green Super Matte Graftons. Precision-crafted from rugged, aerospace-grade 6061-T6 aluminum, these pens embody both toughness and sophistication. The advanced Super Matte OD Green finish resists scratches, fingerprints, and everyday wear, making them the perfect companion for demanding environments and daily tasks alike. Enhanced with performance features from our classic Grafton line, every pen delivers smooth, reliable writing and ergonomic comfort in hand. Whether you’re jotting notes on the go or tackling critical tasks, these pens are meticulously engineered to keep up—no matter what the day throws your way. Key Features: Aerospace-Grade 6061-T6 Aluminum for lightweight strength Super Matte OD Green Finish for a stealthy, rugged look and enhanced resistance to wear Refined Grafton Performance: Ultra-smooth writing with a premium, satisfying feel All-Weather Reliability: Built to excel in any environment These are more than just pens—they’re indispensable EDC allies, designed to support your ambitions and adventures every single day. “… the fit and finish are excellent... I love the OD Green color and look forward to picking up a few more Grafton pens in other finishes and colors. ” Matthew S., 🇺🇸 Spec Super Matte Grafton Pen 100% Anodized 6061-T6 Aerospace Aluminum Pen Body Heavy Duty Bolt On Clip Expertly Weighted and Balanced Reliable Built-For-Life Design New Deeper Groove Grip Weight: 0.9oz Length: 145mm Diameter: 11mm Super Matte Grafton Mini Pen 100% Anodized 6061-T6 Aerospace Aluminum Pen Body Heavy Duty Clip Expertly Weighted and Balanced Reliable Built-For-Life Design New Deeper Groove Grip Weight: 0.8oz Length: 125mm Diameter: 11mm Super Matte Grafton Mini Twist Pen 100% Anodized 6061-T6 Aerospace Aluminum Pen Body Heavy Duty Clip Expertly Weighted and Balanced Reliable Built-For-Life Design New Deeper Groove Grip Weight: 0.9oz Length: 130mm Diameter: 11mm Super Matte Grafton Mechanical Pencil 100% Anodized 6061-T6 Aerospace Aluminum Pen Body Heavy Duty Bolt On Clip Expertly Weighted and Balanced Reliable Built-For-Life Design New Deeper Groove Grip Weight: 0.9oz Length: 130mm Diameter: 11mm

Description Introducing the best mechanical pencil for professionals and artists alike— the Grafton EDC Mechanical Pencil . Experience unmatched precision and craftsmanship with this high-quality EDC mechanical pencil, designed to elevate your drawing, drafting, and writing tasks to new heights. Crafted from durable, premium materials, the Grafton EDC Mechanical Pencil seamlessly combines sleek aesthetics with ergonomic comfort, making it the perfect EDC mechanical pencil for long creative or professional sessions. Its finely tuned mechanical lead mechanism ensures smooth lead deployment, providing the best mechanical pencil experience for detailed artwork, technical drawings, or precise note-taking. Designed with refillable lead mechanisms, the Grafton guarantees long-term durability and consistent performance. Its balanced weight distribution and comfortable grip result in a luxury feel that reduces fatigue during extended use—truly the best mechanical pencil for those seeking reliable, high-precision drafting capabilities. Whether you're sketching intricate designs, taking notes, or listing out ideas, the Grafton Mechanical Pencil is your ideal EDC mechanical pencil, built to last and engineered for precision. Discover the perfect blend of craftsmanship, functionality, and style with the best mechanical pencil on the market—experience the Grafton difference today! If you are looking for our New Line of Super Matte Mechanical Pencils click HERE . " As a surveyor constantly sketching field notes and taking notes I love this pencil. all the ones I used in the past made my hand cramp. The Grafton pencil is the perfect size diameter with weight and balance. Great product." Travis S. 🇺🇸 "I absolutely LOVE the set. I am picky about my 'writing instruments' and the pen is comfortable in the hand, and the pencil is absolutely AMAZING! Good pencils are hard to find. I highly recommend these pens!!!" Jerome M. 🇺🇸 Don't forget extra lead. Specs 100% Anodized 6061-T6 Aerospace Grade Aluminum Heavy Duty Bolt On Clip Expertly Weighted Reliable Buy-For-Life Design Can Use .5mm and .7mm Lead (with matching lead reservoir) Weight: 1oz Length: 145mm Diameter: 11mm

If you’re loving the form and function of your Everyman finds, then we think you’ll love this…The Grafton Mini pen was particularly inspired by you, our EDC die-hards. While selling over 50,000 Grafton pens, we listened to your feedback and incorporated key features of the original Grafton into the compact, pocket-friendly Grafton Mini. Like its full-sized brother, the Grafton Mini features deep grooves for a steady grip and a solid clip for built-in durability. A protective metal coating enhances the singular hues of its 100% anodized 6061 aluminum refillable pen body. Even with its shorter length, the Grafton Mini remains reassuringly heavy in hand. Precision-balanced, it provides an effortlessly smooth writing experience. In today’s cluttered age, we understand the focus on minimal tools. Have the EDC pen you need on you…when you need it. "Grafton Mini Pens are my new favorite. I have the gun metal and black colors with their proprietary .7mm fillers in blue and black ink respectively. The ink is smooth and makes vivid lines. The fit and finish are perfection and the click action is super smooth. They are as advertised and their customer service is top notch. I highly recommend this pen." Brad C. 🇺🇸 Our Grafton Minis are small batch productions, guided by our quest for craftsmanship and legendary quality. With uncompromising style and utility, this essential tool turned premium is bound to get the job done. Don't Forget Extra Refills! Specs Weight: .8 oz Length: 125mm Diameter: 11mm 100% Anodized 6061-T6 Aluminum Pen Body Heavy Duty Clip Deep Groove Grip Expertly Weighted Comes with Black .7mm New Metal Gel Refill

Description "The most comfortable pen ever developed. When I break out my pen to write, the pen dramatically leaves my shirt and the pen tip carefully adjusted. That is when i start a conversation about this quality and workmanship. The pen passed around as I pass on relevant information about how to get one, or in my case, several." Mark S. 🇺🇸 Like the Grafton Mini pen, the Grafton Mini Twist pen was particularly inspired by you, our EDC die-hards. We incorporated key features of the original Grafton into the compact, pocket-friendly Grafton Mini Twist, but gave it a fluid twist action and an even heftier weight. Our Grafton Mini Twists are small batch productions, guided by our quest for craftsmanship and legendary quality. Spec Weight: 1 oz Length: 130mm Diameter: 11mm 100% Anodized 6061- T6 Aerospace Aluminum Pen Body Heavy Duty Clip Deep Groove Grip Expertly Weighted Reliable Buy-For-Life Design Comes with one Black .7mm Everyman Grafton Refill Cartridge Uses Fisher Space Pen refills (Medium, Fine or Bold) along with parker ballpoint or gel refills and many more.

Description The Porter Key Multi-Tool 2.0 is designed to last, and built to blend in with your current key setup. It’s an edge that assists in your everyday life without getting in the way and a bottle opener that’s always with you when you need to unwind. Includes stainless steel cable key ring. We increased the quality of the Porter Key Multi-Tool so much that we’re calling this version 2.0. We’ve upgraded everything from materials, construction & design. If it hasn’t already, the Porter Key Multi-Tool will play a key part in your everyday life. Specs 3CR13 Stainless Steel Dual layer Bottle Opener Groove Grip Edge Pull Reinforced Keyring Deep Groove Grip Lightweight Hardness: HRC 52-55 Edge Length: 30.6mm / 1.2” Edge Thickness: 3.58mm / .1” Overall Length: 64.2mm / 2.5” Weight: 1oz
6 more products
Revenue per product, sales velocity & trending status
Organic vs paid traffic, top SEO keywords and geographic audience distribution.
Last 12 months
5 ad creatives running on Meta platforms. Analyze messaging, targeting strategy, and creative angles.

The pen 6,000+ writers refuse to let anyone borrow. I used to burn through cheap pens every few weeks. They'd skip, crack, and disappear into the void of my desk drawer. Then I got the Grafton. Aerospace-grade aluminum. Writes smoother than anything I've ever used. That was two years ago. Same pen. Zero trips to the office supply store. This is the last pen you'll buy. Lifetime guarantee.

EVERYMAN.CO

The pen 7,000+ founders carry to every meeting. I used to burn through cheap pens every few weeks. They'd skip, crack, and disappear into the void of my desk drawer. Then I got the Grafton. Aerospace-grade aluminum. Writes smoother than anything I've ever used. That was two years ago. Same pen. Zero trips to the office supply store. This is the last pen you'll buy. Lifetime guarantee.

Elevate your writing experience with the new Oxblood Super Matte Graftons by Everyman. Striking Aesthetic: Featuring a sophisticated oxblood hue with a sleek super matte finish, the Oxblood Graftons makes a statement of elegance and modernity. Its unique color and texture offer a standout look that complements any style. Unmatched Comfort: The tactile matte design provides a comfortable, non-slip grip, ensuring effortless writing sessions. Whether jotting down quick notes or drafting lengthy documents, your hand will feel at ease. Solid Durability: Crafted from 6061-T6 Aerospace Grade Aluminum, the Grafton Pen and Mechanical Pencil promises long-lasting durability. The matte finish resists fingerprints and scratches, maintaining a clean, polished appearance through everyday wear. Versatile Functionality: Compatible with a range of refills, the Oxblood Grafton adapts to your preferred ink type, making it a versatile companion for any task. Reliability of Everyman: With Everyman's commitment to quality, this pen embodies a perfect blend of function, design, and affordability. The Oxblood Super Matte Grafton Pen—where style meets substance. #GraftonPen #MechanicalPencil #Oxblood #SophisticationMeetsStyle #WriteWithElegance

EVERYMAN.CO
53 more ad creatives
Ad spend, audience targeting & creative performance
Complete breakdown of Shopify apps, marketing tools, analytics platforms, and conversion optimization technologies powering this e-commerce store's operations.
Showing 5 technologies • 3 more available

Security, reliability and speed everywhere, powered by an intelligent global network.

Arrive gives you accurate and timely updates on everything you order, across all online retailers.

Make contactless, secure purchases in stores, in apps, and on the web.
Showing 5 applications • 3 more available
Grow faster and more efficiently with email, sms, reviews and more. Powered by your customer data.
Build & Design Stunning Pages Without Code. Unlimited Customization To Maximize Sales This BFCM.
Grow Sales using Brevo's Email Marketing, Web Push Notifications, SMS Marketing, & Automation Suite.
Drive Revenue with Back in Stock Notifications to Avoid Lost Sales from Sold Out Products
Get winning data you can't find anywhere else, save 95% of your time, and replace $1500+/m in tools. The platform built to make you rich fast for sure.
"The ability to see exactly what creatives are scaling for our competitors is a cheat code. We've improved our hit rate on new ad launches by over 300%."


Showing 6 of 6 similar stores with overlapping products, audience, and strategies.






See all competitors, ad creatives, and marketing strategies for Everyman.
Start free







Everything you need to know about everyman.co
According to BrandSearch data, everyman.co's product catalog includes 12 items. Analyze their winning products, trending items, pricing strategies, product descriptions, and top sellers. See which products drive the most revenue and learn from their product selection strategy to find your own winning products for dropshipping or private label.
According to BrandSearch analytics, everyman.co receives approximately 41,003 monthly visitors. BrandSearch provides detailed traffic analytics including organic vs paid traffic sources, geographic distribution, bounce rates, session duration, and estimated monthly revenue ranges. Use these performance metrics to benchmark your own e-commerce store and set realistic growth targets.
Yes! BrandSearch's ad intelligence reveals everyman.co's complete Meta advertising strategy including all Facebook ads, Instagram ads, and ad creatives. Analyze their ad copy, visual hooks, call-to-actions, targeting strategies, and promotional offers. Study their winning ad creatives to inspire your own Facebook and Instagram advertising campaigns and improve your ROAS (Return on Ad Spend).
BrandSearch's technology detection identifies everyman.co's complete tech stack including all Shopify apps, theme, payment processors, email marketing tools, analytics platforms, and conversion optimization apps. See which apps they use for reviews, upsells, abandoned cart recovery, SEO, and social proof. Copy their winning tech stack to build a high-converting e-commerce store without trial and error.
BrandSearch provides full competitive intelligence on everyman.co: traffic sources (organic SEO, paid ads, social media, email), top SEO keywords driving traffic, geographic markets, customer demographics, advertising spend estimates, and growth trends. Identify gaps in their product range, find underserved niches, analyze their pricing strategy, and discover opportunities to differentiate your brand. Perfect for competitive analysis and market research.
BrandSearch helps you identify everyman.co's business model by analyzing their product catalog, supplier patterns, shipping locations, pricing margins, and product uniqueness. See if they're running a dropshipping operation, selling private label products, or manufacturing their own goods. Learn from their product sourcing and fulfillment strategies to optimize your own e-commerce operations.


See every product, winning ad, traffic source and revenue signal behind Everyman — in seconds.
Explore other stores similar to Everyman