Loading brand data...
Martial Arts Apparel, Sportswear, Fightwear, Jiu Jitsu Gear, MMA Wresting, Grappling, Best Rashguards, Best MMA Clothing, Grappling Nogi, UFC
Monthly traffic, revenue estimates and visitor behavior — based on public data.
Half Sumo (half-sumo.myshopify.com) is a United States-based online store specializing in /Sports/Combat Sports/Martial Arts. The store is generating approximately $807K in monthly revenue according to BrandSearch estimates, attracting 91K monthly visitors, with a catalog of 96 products. This brand ranks as a growing store with steady visitor engagement in its category. Their technology stack includes Instafeed ‑ Instagram Feed, Judge.me Product Reviews App, and Klaviyo: Email Marketing & SMS for enhanced store functionality. Geographic distribution shows 66% of traffic from United States, followed by 8% from Mexico.
Get precise traffic data
Exact visitor counts, traffic sources, geographic breakdowns & profit margins.
Top 6 products from this store. 96 total in catalog.
Christmas is Near! Shopping for someone else but not sure what to give them? Give them the gift of choice with a Half Sumo Digital gift card. Gift cards are delivered by email and contain a unique code that will be sent by email. Our gift cards have no additional processing fees. The recipient can enter the code at checkout. This gift card never expires.
Competitions are already stressful as is, and all these additional rules on what one can wear, what color, what weight, what length etc, are just adding another layer of worry that diverts the competitors focus from the real task ahead: winning the match! We have therefore developed a stress free IBJJF compliant belt, that you can tie to your waist and know even the most annoying GI/BELT checker won’t have anything to complain about! Following all the last IBJJF regulations for the 2025 season we have created the new“Yurei” Halfsumo belt to aid you in your quest for gold. Simple & traditional Jiu-Jitsu belt fabric and construction, with just a tad bit more sturdiness so it doesn’t become too flimsy and easy to grab by your opponents pesky grips. We have added a simple debossed leather like patch with our signature Oni to add a bit of that Halfsumo style without breaking any IBJJF rules. We made the size label of the belt a tear-away one, so if you prefer a cleaner look, you can easily remove it without damaging the belt etc. And if all these details weren't enough, we have included not one, but two specially designed Half Sumo elastic velcro ties (with the writing NAO PARA aka NEVER STOP! on them) which can be used to keep the belt neatly folded when stored in your bag, but most importantly wrapped around the knot while training, it will keep it tied around your waist even during the hardest and most intense sparring. Worm guard players beware ;) Last but not least all belts come in a very useful mesh fabric pouch that can be easily snapped on either your Gi bag or your backpack. Gone are the days when the belt is put in the same bag as a sweaty GI, and it doesn’t have a chance to dry and grows mold. Just put it back in the ventilated pouch, snap it on your backpack, and it will easily little by little release any stored moisture. PS: We have loaded tons of photos of the new belts, make sure to scroll through them all to see all the cool details these belts have, and check out the super cool pouch/bag it comes with! We recommend the following sizes based on your height/weight: A0 - will best fit athletes under 5'5" , and under 130lbs A1 - will best fit athletes 5'5"-5'9" in height, and between 140lbs to 160lbs in weight A2 - will best fit athletes 5'8"- 6'1" in height, and between 160lbs to 190lbs in weight A3 - will best fit athletes 6'1"- 6'4" in height, and between 185lbs to 210lbs in weight A4 - will best fit athletes 6'3"- 6'7" in height and between 200lbs to 250lbs in weight A5 - will best fit athletes 6'4" - 6'7" in height and between 240lbs - 270lbs in weight
Unique "Caterpillar" weave gives the belt not only a vintage look, but also, due to it's rope like quality, it keeps it firmly in place once tied. The rank bar is made of premium silk satin material, woven purposely at different angles to create a smooth, but visible pattern similar to antique scrolls art. HalfSumo watermark is screen printed on the belt and it will fade with time, as all things in life do, but it will ultimately give the belt a unique vintage feel. An inch was added on both ends of the belt, so that it will look powerful once tied around the waist. We made the size label of the belt a tear-away one, so if you prefer a cleaner look, you can easily remove it without damaging the belt etc. We have included one elastic velcro tie which can be used to keep the belt neatly folded when stored in your bag, but most importantly wrapped around the knot while training. To celebrate the Year of the Snake, we’ve included a special gift for you: a collectible magnetic box featuring the full Midoshi Cobra snake as an illustration. crafted from premium cardboard. More than just packaging, it's made to last—perfect for storing keepsakes at home or at the dojo once your belt has seen the mat. SUPER BUNDLE - aside from listing each belt individually, we are offering a Super Bundle you’ll receive one belt per each color - Blue, Purple, Brown, Black - of the same size and save some good $$ in the process! We recommend the following sizes based on your height/weight: NOTE: The length measurements are approximate. A0 - 104" inches, will best fit athletes under 5'5" , and under 130lbs A1 - 106" inches, will best fit athletes 5'5"-5'9" in height, and between 140lbs to 160lbs in weight A2 - 113" inches, will best fit athletes 5'8"- 6'1" in height, and between 160lbs to 190lbs in weight A3 - 118" inches, will best fit athletes 6'1"- 6'4" in height, and between 185lbs to 210lbs in weight A4 - 123” inches, will best fit athletes 6'3"- 6'7" in height and between 200lbs to 250lbs in weight A5 - 130" inches, will best fit athletes 6'4" - 6'7" in height and between 240lbs - 270lbs in weight
To every challenge we’ll face on the mats, to every challenge we’ll face in life, we say….bring it on! Our new Troublemaker premium sliders embody a bit of this rebel, nothing can scare us spirit. Always find your footing like a true samurai master with Half Sumo's new premium combat sliders. Embossed Oni design logo and Half Sumo kanji on the comfortable P.U. upper, while the custom formed P.U. sole will guarantee extra durability and grip. Tested both in the gym and while traveling, these premium sliders have been proven a great ally to protect your feet from blisters and to protect your valuables from the evil ninja as impromptu nunchucks. High quality fit and feel, f its true to size, if you are in between sizes, round down for a tighter fit or round up for a more loose one.
One of a kind, we have used durable 400gsm Gi style Pearl Weave canvas as an outer shell, is matched with a fully sublimated polyester lining. Inspired by the classic jackets of 1980's aviators comes this 2024 redesigned Half Sumo original styled bomber jacket. An high definition embroidery tone on tone on the back gives this jacket a unique look without being too loud, while a intricate hand drawn graphics are rendered with extreme precision and color on the reversible inner layer. As with all true aviator jackets, this flight armor comes with a reversible zipper. Wear it the proper way for a stylish black jacket. Get stuck in the night while flying solo across the country, reverse the jacket, zip it up, and stay super warm and visible while the rescue mission is on its way. As with all our products it won't be a Half Sumo design if it didn't have some extra details, that make this jacket extra resourceful. I multipurpose zipper pocket/slot holder on the left arm, can give you quick access to much needed valuables, like keys, credit cards or some miniature nunchucks. The name patch on the back doubles as a convenient fabric hook, that helps hang dry the jacket after being out in the rain. Most other companies always save some dough choosing cheaper zippers etc, but we have selected the best zippers on the market -YKK - to go along with our new aviator one, for unparalleled durability. We wore this jacket in Tokyo’s 55 degree November weather with nothing more than a t-shirt under it, and it was extremely comfortable. We found this jacket to be our go to jacket this season anytime we stepped out of the house, either we were headed to the gym or to hang out with the squad. Fits a bit on the tight size. For a more comfortable size please select a size up.
A Budo Neon inspired sticker set, for those who live the modern samurai life. Some of Half Sumo’s favorite design ready to peel & stick to any surface, object or loved one to automatically turn them into the coolest samurai you know. In this set you’ll find our fun Kaiju monster, the always alert Daruma doll, the meditating samurai Riding the Dragon, and many more! Each sheet contains 8 individual stickers Printed on quality 100% recycled adhesive paper Limited Edition
90 more products
Revenue per product, sales velocity & trending status
Organic vs paid traffic, top SEO keywords and geographic audience distribution.
Last 12 months
5 ad creatives running on Meta platforms. Analyze messaging, targeting strategy, and creative angles.
The Tengu Dogi is a limited-edition Half Sumo kimono inspired by Yoshitsune and the Tengu of Mount Kurama. 🧵 380gsm Pearl Weave jacket paired with 10oz ripstop cotton pants 🎨 Sublimated Tengu artwork inside the collar that fades with time 📝 A hidden haiku poem inside the jacket honoring the spirit of the mountain Limited release. Once it’s gone, the legend moves on.
Half Sumo Collective is an independent Martial Art brand forged, founded and curated in New York. 👊 Crafted for battle.
Half Sumo Drop: The Lion Dogi Is Here. 🦁 A kimono built to embody strength, loyalty, and power. 🧵 380gsm Pearl Weave jacket + 10oz Rip-Stop pants for competition and daily training 🎨 Original Irezumi artwork with a fade-ready interior print 🎒 Premium machine-washable Gi bag with zipper pocket included Limited drop. Claim your Lion before it disappears.
6 more ad creatives
Ad spend, audience targeting & creative performance
Complete breakdown of Shopify apps, marketing tools, analytics platforms, and conversion optimization technologies powering this e-commerce store's operations.
Showing 5 technologies • 3 more available
Security, reliability and speed everywhere, powered by an intelligent global network.
Arrive gives you accurate and timely updates on everything you order, across all online retailers.
Make contactless, secure purchases in stores, in apps, and on the web.
Showing 5 applications
Grow faster and more efficiently with email, sms, reviews and more. Powered by your customer data.
Easily collect and display unlimited product reviews and ratings. Use social proof to grow sales.
Display custom shoppable Instagram Feeds on your store. Convert your store visitors into customers.
The email and SMS marketing automations platform that helps you boost opens, clicks, and sales.
Get winning data you can't find anywhere else, save 95% of your time, and replace $1500+/m in tools. The platform built to make you rich fast for sure.
"The ability to see exactly what creatives are scaling for our competitors is a cheat code. We've improved our hit rate on new ad launches by over 300%."
Showing 6 of 6 similar stores with overlapping products, audience, and strategies.
See all competitors, ad creatives, and marketing strategies for Half Sumo.
Start free
United States
Everything you need to know about halfsumo.com
According to BrandSearch data, halfsumo.com's product catalog includes 96 items. Analyze their winning products, trending items, pricing strategies, product descriptions, and top sellers. See which products drive the most revenue and learn from their product selection strategy to find your own winning products for dropshipping or private label.
According to BrandSearch analytics, halfsumo.com receives approximately 91,228 monthly visitors. BrandSearch provides detailed traffic analytics including organic vs paid traffic sources, geographic distribution, bounce rates, session duration, and estimated monthly revenue ranges. Use these performance metrics to benchmark your own e-commerce store and set realistic growth targets.
Yes! BrandSearch's ad intelligence reveals halfsumo.com's complete Meta advertising strategy including all Facebook ads, Instagram ads, and ad creatives. Analyze their ad copy, visual hooks, call-to-actions, targeting strategies, and promotional offers. Study their winning ad creatives to inspire your own Facebook and Instagram advertising campaigns and improve your ROAS (Return on Ad Spend).
BrandSearch's technology detection identifies halfsumo.com's complete tech stack including all Shopify apps, theme, payment processors, email marketing tools, analytics platforms, and conversion optimization apps. See which apps they use for reviews, upsells, abandoned cart recovery, SEO, and social proof. Copy their winning tech stack to build a high-converting e-commerce store without trial and error.
BrandSearch provides full competitive intelligence on halfsumo.com: traffic sources (organic SEO, paid ads, social media, email), top SEO keywords driving traffic, geographic markets, customer demographics, advertising spend estimates, and growth trends. Identify gaps in their product range, find underserved niches, analyze their pricing strategy, and discover opportunities to differentiate your brand. Perfect for competitive analysis and market research.
BrandSearch helps you identify halfsumo.com's business model by analyzing their product catalog, supplier patterns, shipping locations, pricing margins, and product uniqueness. See if they're running a dropshipping operation, selling private label products, or manufacturing their own goods. Learn from their product sourcing and fulfillment strategies to optimize your own e-commerce operations.
See every product, winning ad, traffic source and revenue signal behind Half Sumo — in seconds.
Explore other stores similar to Half Sumo
