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theBalm Cosmetics
Monthly traffic, revenue estimates and visitor behavior — based on public data.
theBalm (thebalm.myshopify.com) is a United States-based online store specializing in /Beauty & Fitness/Face & Body Care/Make-Up & Cosmetics. The store is generating approximately $279K in monthly revenue, attracting 31K monthly visitors, with a catalog of 11 products. This brand ranks as a growing store with steady visitor engagement in its category. Their technology stack includes Metizsoft GDPR Cookie Compiler, Fast Bundle: Product Bundles, and Instafeed ‑ Instagram Feed for enhanced store functionality. Geographic distribution shows 33% of traffic from United States, followed by 14% from TR.
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Top 6 products from this store. 11 total in catalog.

Is your lipstick relationship complicated? It’s time to Meet Matt(e) Hughes , our OG liquid lipstick collection that’s been winning hearts since day one. With 24 swoon-worthy shades, this best-seller offers a flawless matte finish that stays true, without being clingy ;) Get ready to fall in love with the ultimate matte lip experience.

This liquid liner is a home run! Built with a uniquely thin and tapered felt-tip applicator, Schwing gives you careful control over subtle strokes and bold lines. Create winning looks with your choice of rich matte finish or shimmering metallic that won’t smudge, flake or take forever to dry. Plus, Schwing comes in a compact and pocket-friendly package — score! Available in 5 out-of-the-park shades.

When it comes to unwanted shine, Sexy Mama comes on strong. This anti-shine translucent powder is formulated with revolutionary, tiny, oil-absorbing spheres to remove dreaded shine, leaving you with a soft, matte finish. So you (and your makeup) are all set!

FREE on orders $40+, just add to cart! Say howdy honey (or should we say pucker up?) to our little friend, the Instant Plump Your Pucker lip plumper — where visibly plumper lips meets pleasure, without the pinch. Available in 7 high-shine shades, this non-sticky formula is formulated with Organic Jojoba Seed and Avocado oils, giving your lips a silky-soft feel while enhancing their natural volume. This ain’t our first rodeo…giddy up and get ready!

Every respectable beauty-selfie should start with even skin and build from there….don’t worry, we’ve got you covered. Anne T. Dotes Tinted Moisturizer is a formula that features bio-retinol, a plant-based ingredient known to minimize the appearance of fine lines. Soothing Murumuru Seed Butter and antioxidant Vitamins A & C, not only can it help even out and hydrate your skin, it also arrives in a post-consumer recycled tube! Available in 12 shades.

Introducing this bevy of beautiful, buildable & blendable Liquid Eyeshadows that offer your lids top shelf color! Infused with juicy sparkle, Lid-Quid ® makes for the perfect signature cocktail. Long wearing, creaseless and versatile, these effervescent, picture perfect shades are truly “neat”. Feel the buzz with these refreshingly pigmented must-haves. Available in 6 shades.
5 more products
Revenue per product, sales velocity & trending status
Organic vs paid traffic, top SEO keywords and geographic audience distribution.
Last 12 months
Complete breakdown of Shopify apps, marketing tools, analytics platforms, and conversion optimization technologies powering this e-commerce store's operations.
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Security, reliability and speed everywhere, powered by an intelligent global network.

Arrive gives you accurate and timely updates on everything you order, across all online retailers.

Make contactless, secure purchases in stores, in apps, and on the web.
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Grow faster and more efficiently with email, sms, reviews and more. Powered by your customer data.
Highlight what customers love about your products by adding ratings and reviews to your online store
Display custom shoppable Instagram Feeds on your store. Convert your store visitors into customers.
The email and SMS marketing automations platform that helps you boost opens, clicks, and sales.
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Everything you need to know about thebalm.com
According to BrandSearch data, thebalm.com's product catalog includes 11 items. Analyze their winning products, trending items, pricing strategies, product descriptions, and top sellers. See which products drive the most revenue and learn from their product selection strategy to find your own winning products for dropshipping or private label.
According to BrandSearch analytics, thebalm.com receives approximately 31,486 monthly visitors. BrandSearch provides detailed traffic analytics including organic vs paid traffic sources, geographic distribution, bounce rates, session duration, and estimated monthly revenue ranges. Use these performance metrics to benchmark your own e-commerce store and set realistic growth targets.
Yes! BrandSearch's ad intelligence reveals thebalm.com's complete Meta advertising strategy including all Facebook ads, Instagram ads, and ad creatives. Analyze their ad copy, visual hooks, call-to-actions, targeting strategies, and promotional offers. Study their winning ad creatives to inspire your own Facebook and Instagram advertising campaigns and improve your ROAS (Return on Ad Spend).
BrandSearch's technology detection identifies thebalm.com's complete tech stack including all Shopify apps, theme, payment processors, email marketing tools, analytics platforms, and conversion optimization apps. See which apps they use for reviews, upsells, abandoned cart recovery, SEO, and social proof. Copy their winning tech stack to build a high-converting e-commerce store without trial and error.
BrandSearch provides full competitive intelligence on thebalm.com: traffic sources (organic SEO, paid ads, social media, email), top SEO keywords driving traffic, geographic markets, customer demographics, advertising spend estimates, and growth trends. Identify gaps in their product range, find underserved niches, analyze their pricing strategy, and discover opportunities to differentiate your brand. Perfect for competitive analysis and market research.
BrandSearch helps you identify thebalm.com's business model by analyzing their product catalog, supplier patterns, shipping locations, pricing margins, and product uniqueness. See if they're running a dropshipping operation, selling private label products, or manufacturing their own goods. Learn from their product sourcing and fulfillment strategies to optimize your own e-commerce operations.


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